New owner of the Buffalo Bills Terry Pegula made a fortune in drilling. Rick Horrow, Horrow Sports Ventures president, shares his opinions on the deal, and why the Bills should get a new stadium.» Read More
Click to see the second careers that athletes have pursued after they left the playing field once and for all.
Shaquille O'Neal was larger than life not only on the court, but in the marketing world. After he announced his retirement, I called up Leonard Armato, who represented Shaq from his rookie year in 1993 through 2000 and Perry Rogers, who has represented him since then, to talk about some of his greatest marketing moments.
When Shaquille O'Neal announced his retirement on Twitter on Wednesday, he not only gave a nod to Twitter, he also gave a huge boost to an upstart media brand called Tout.com, a site that allows users to make short 15-second long videos and share them with their friends.
Shaquille O'Neal will of course be remembered for his big frame and his gregarious personality, but he will also be remembered for his contributions to the social media space. So it's not surprising that he became the first sports star to retire on Twitter on Wednesday.
The National Basketball Association is targeting India with an aggressive marketing push as it seeks to replicate its success in China, which has become the league’s largest foreign market. The FT reports.
If the Miami Heat win Game 5 tonight and advance to the NBA Finals, it will mean the second finals in the last six years that both arenas have American Airlines on them. The airline had arena exclusivity in 2006, when the Heat bested the Mavs in six games.
I'm shocked. I knew that there would someone who would agree to pay $200 million for a minority share of the New York Mets. I just didn't think it would David Einhorn of all people. If you don't know of Einhorn, he's not exactly a "sit back and watch" kind of guy.
Kevin Durant fans seemed to be up in arms with me on Twitter when I said that I thought the Oklahoma City Thunder forward needed a bit more personality to be more marketable. Durant does have deals with Nike, Gatorade, Panini, EA Sports, Skullcandy headphones and Degree Men, but I thought the small market and a reserved demeanor didn't exactly make him stand out besides his amazing on the court performance, that is.
You can now take your talents to South Beach, thanks to LeBron's Heat teammate Dwyane Wade. Wade, a brand Jordan endorser, is hoping to fill the high-end fantasy camp void now that Jordan himself has temporarily shelved his Michael Jordan Senior Flight School as he focuses his attention on the team he owns, the Charlotte Bobcats.
We’ve put together a list of Asia’s 10 richest athletes taking into consideration their annual earnings from a mixture of sporting contracts, salary, endorsement deals and appearance fees. Check out what we found!
Out of respect for its fans, the Sacramento Kings agreed to stay one more year instead of relocating to Anaheim, Joe Maloof, president of Maloof Companies, which include the Sacramento Kings and The Palms Casino Resort in Las Vegas, told CNBC Wednesday.
The energy category is a huge business. Red Bull sold 4.2 billion cans in 2010 and 5-Hour Energy is now a $1 billion brand. With that in mind, serial entrepreneurs, Warren Struhl and Jesse Itzler are launching a new company PUREBRANDS, whose first product is called Sheets energy strips.
An inside look at the Maloof brothers' empire, which includes the popular Palms casino in Las Vegas and the NBA's Sacramento Kings, with Joe Maloof, Maloof Companies president.
Last week, we interviewed Ticketmaster CEO Nathan Hubbard right after the company's announcement of dynamic ticketing. Since tickets are such a big part of being a sports fan, we're continuing that series today — an interview with the CEO of StubHub, Chris Tsakalakis.
Last week, despite the labor battle, NFL commissioner Roger Goodell called an NFL player. He didn't just call any player. He called Cincinnati Bengals wide receiver Chad Ochocinco, who promptly tweeted about the conversation, saying it was an "amazing surprise." Goodell's choice was a good one, as it turns out that Chad Ochocinco is the most influential sports personality in the online world.
On Friday, during the Lakers-Hornets playoff game in New Orleans, a fan won a contest. He hit a layup, a foul shot, a three pointer and a half court shot to win what might be the worst prize in NBA promotion history: A year supply of 7-Up.
Earlier this week, Ticketmaster announced that it was partnering with a company called MarketShare to bring dynamic pricing to the tickets it sells. We've seen plenty of variable ticket pricing in which teams set different tiered prices based on what team they are playing, but dynamic pricing is more like airline pricing...
Citi hosts shareholders following Pandit's first profitable year, while closing arguments continue in the trial of Raj Rajaratnam. But, with the holiday-shortened week, the pupu platter of earnings is the story Thursday. Here's what we're watching…
I had seen the light. It was blinking. And it was calling my name. It wanted me to click. It wanted to show me the new tweets I had waiting for me. I had to resist. At 10:30 pm last Monday night, I began a voluntary six-day vacation from Twitter dubbed a "Tweetcation."