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  • From tech titan to team owner     Thursday, 25 Sep 2014 | 8:23 AM ET

    Steve Ballmer tells CNBC's Josh Lipton why he was willing to pay $2 billion for the LA Clippers and how owning a sports team is similar to running tech giant Microsoft.

  • Dick Parsons: Sports ownership ultimate toy     Thursday, 25 Sep 2014 | 7:06 AM ET

    Former Citigroup and Los Angeles Clippers interim CEO & chairman Richard Parsons, shares his thoughts on Steve Ballmer's ownership of the LA Clippers, and Donald Sterling.

  • Ballmer: Really fun to own a sport's team!     Thursday, 25 Sep 2014 | 7:02 AM ET

    In a wide ranging interview, CNBC's Josh Lipton sits down with LA Clippers owner and former Microsoft CEO Steve Ballmer to talk about his ownership of the Clippers and the leadership skills he brings to the team.

  • Ballmer: I'll own Clippers 'as long as I'm alive' Thursday, 25 Sep 2014 | 6:54 AM ET
    Steve Ballmer, Los Angeles Clippers, during an interview with CNBC.

    The former Microsoft chief says that his record price for the Los Angeles Clippers was a smart investment.

  • Ballmer: I'm a very positive leader     Thursday, 25 Sep 2014 | 6:23 AM ET
    Steve Ballmer, former chief executive officer of Microsoft Corp., speaks to fans as he is introduced as the new owner of the Los Angeles Clippers in Los Angeles, California on Aug. 18, 2014.

    LA Clippers owner and former Microsoft CEO Steve Ballmer says he will bring his unique style of leadership to the LA Clippers. And Becky and Joe run the numbers on how much Ballmer is worth.

  • Time for some sponsors to leave NFL: Branding pro Monday, 22 Sep 2014 | 4:26 PM ET
    Gary Vaynerchuk

    With the recent scandal surrounding the NFL, now may be the time for some sponsors to pull out, branding expert Gary Vaynerchuck told CNBC.

  • LeBron has new shoes, but he can't touch Jordan Wednesday, 17 Sep 2014 | 10:44 AM ET
    LeBron James unveils the LEBRON 12 on September 16, 2014, in Portland, Oregon.

    LeBron James may be one of the biggest names on the basketball court, but his shoe sales still can't touch No. 23.

  • Fracking saves the Bills     Friday, 12 Sep 2014 | 2:53 PM ET

    New owner of the Buffalo Bills Terry Pegula made a fortune in drilling. Rick Horrow, Horrow Sports Ventures president, shares his opinions on the deal, and why the Bills should get a new stadium.

  • Rice tape sent to NFL exec months ago: Source Wednesday, 10 Sep 2014 | 4:55 PM ET
    Ray Rice of the Baltimore Ravens in 2013.

    League executives have insisted they didn't see the violent images until this week.

  • Carmelo Anthony: Have to be good example for son     Wednesday, 10 Sep 2014 | 4:42 PM ET

    New York Knicks forward Carmelo Anthony discusses the controversy surrounding Ray Rice.

  • 'Digital athlete' Carmelo Anthony: Tech boom     Wednesday, 10 Sep 2014 | 4:42 PM ET

    Discussing his tech investments, New York Knicks forward Carmelo Anthony wants to figure out how the tech world can enhance his game.

  • Bad blow for NBA     Tuesday, 9 Sep 2014 | 8:42 AM ET

    David Stern, former NBA commissioner, and Gordon Gund, former Cleveland Cavaliers owner, discuss yet another controversy over racist comments made by a team owner and the Raven's release of Ray Rice.

  • Bankers: $2B Clippers deal 'unique' but not crazy Friday, 5 Sep 2014 | 11:47 AM ET
    Chris Paul of the Los Angeles Clippers drives past Stephen Curry of the Golden State Warriors during the 2014 NBA Playoffs.

    Bankers don't have a problem with the record $2 billion paid for the Clippers, but they also say it's not the new normal.

  • Durant signs Nike deal, spurning Under Armour Tuesday, 2 Sep 2014 | 9:50 AM ET
    Kevin Durant of Oklahoma City Thunder.

    Oklahoma City Thunder's Kevin Durant signed a major new shoe deal with Nike, rejecting an offer from Under Armour.

  • How investors are betting on golf’s decline Wednesday, 27 Aug 2014 | 8:46 AM ET

    Investors have been banking on a decline in the popularity of golf, with stocks that have exposure to the sport seeing an increase in short interest.

  • Under Armour's big bet?     Friday, 22 Aug 2014 | 2:16 PM ET

    Sean McGowan, Needham & Company, shares his opinions on reports basketball superstar Kevin Durant will get a 10-year $250 million deal from Under Armour.

  • Ballmer bounces from Microsoft board     Wednesday, 20 Aug 2014 | 11:08 AM ET

    Henry Blodget, Business Insider editor-in-chief & CEO and CNBC's Jon Fortt, discuss Steve Ballmer's exit from Microsoft's board to run the L.A. Clippers.

  • Donald Trump faces snail fight for golfing heaven Wednesday, 20 Aug 2014 | 1:06 AM ET

    Below the surface of a golfing paradise for many American tourists, the Trump Organization is battling on many fronts.

  • Ballmer rallies LA Clipper fans     Tuesday, 19 Aug 2014 | 9:48 AM ET

    CNBC's David Faber and Jim Cramer discuss Steve Ballmer's introduction to LA Clipper fans after he bought the team from disgraced owner Donald Sterling.

  • LOS ANGELES, Aug 12- Steve Ballmer, the former head of Microsoft, completed a $2 billion purchase of the Los Angeles Clippers basketball team on Tuesday, ending an ugly saga involving former owner Donald Sterling who was banned for life over racist remarks.