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  • The Making of Tiffany's Super Bowl Trophy Tuesday, 29 Jan 2013 | 1:41 PM ET
    The making of the Super Bowl Trophy by Tiffany's.

    The prize for winning the Super Bowl? Seven pounds of sterling silver, handcrafted by jewelry icon Tiffany.

  • The Making of the Vince Lombardi Trophy  Monday, 28 Jan 2013 | 11:00 AM ET

    Tiffany & Co. gives us a behind-the-scenes tour on how the Super Bowl trophy is constructed from start to finish.

  • For Super Bowl Ads, It's Viral or Go Home Sunday, 27 Jan 2013 | 12:34 PM ET
    The Mercedes Super Bowl ad preview featuring Kate Upton has already gone viral in advance of the actual game.

    Call them super leaks or super teasers. For a growing number of Super Bowl advertisers, they are super smart business.

  • 49ers Head to Super Bowl, Beating Falcons 28-24 Sunday, 20 Jan 2013 | 6:27 PM ET
    San Francisco 49ers head coach Jim Harbaugh, right, argues with an official during a NFL preseason football game. (AP Photo/Joe Mahoney)

    The49ers rebounded from a 17-0 deficit to beat the Atlanta Falcons 28-24 in the NFC championship game Sunday, sending San Francisco to the Super Bowl for the first time since 1995.

  • Schools In Need of Faith?  Thursday, 17 Jan 2013 | 7:31 PM ET

    Can we prevent future tragedies in the U.S. if we focus more on family values and faith? Father George William Rutler, Church of Our Saviour and Rabbi Shmuley Boteach, author of "The Broken American Male," share their opinions. CNBC's Brian Shactman has the details on 2 big sports stars' scandals.

  • Atlanta Has the Most to Gain from Super Bowl Monday, 14 Jan 2013 | 10:25 AM ET
    An Atlanta Falcons fan holds up a sign during the NFC Divisional Playoff Game against the Seattle Seahawks at Georgia Dome on January 13, 2013 in Atlanta, Georgia.

    The Falcons would certainly gain unprecedented credibility, and there is no doubt it would lead to more ticket and apparel sales.

  • Squawk Takes a Stand on Football Playoffs  Monday, 14 Jan 2013 | 6:52 AM ET

    The "Squawk Box" news team discusses the NFL playoff games, and why Lance Armstrong is apologizing in an upcoming interview with Oprah Winfrey.

  • Head Injuries in the NFL  Thursday, 10 Jan 2013 | 7:16 PM ET

    A study shows Junior Seau had a brain disease called CTE when he committed suicide last year. Ben Reiter, Sports Illustrated writer, discusses just how much damage this news could be for the NFL.

  • The NFL’s 10 Best Cheerleading Squads 2013 Friday, 28 Dec 2012 | 1:47 PM ET

    CNBC.com lists the best cheerleading squads of 2013, with rankings provided by former Atlanta Falcons cheerleader Michele Crawford-Carnegie. Read ahead to see what she chose.

  • Sports in 2013  Friday, 21 Dec 2012 | 4:46 PM ET

    CNBC's Brian Shactman offers his sports predictions for 2013.

  • Alabama vs. Notre Dame? That'll Be $2,400 Monday, 10 Dec 2012 | 11:23 AM ET
    University of Alabama quarterback AJ McCarron and Notre Dame quarterback Everett Golson

    The 2013 BCS Championship Game is a month away, and the average posted ticket price is $2,404.

  • It's Not Over Yet - Dolphins Owner  Wednesday, 5 Dec 2012 | 7:51 AM ET

    Dolphins owner Stephen Ross isn't happy with his team's 5-7 record, but he's not giving up his playoff hopes yet.

  • Blank on the Business of Football  Wednesday, 28 Nov 2012 | 2:55 PM ET

    Arthur Blank, co-founder of Home Depot and the owner of the Atlanta Falcons, chats about the business of football with "Street Signs."

  • U.K. soccer team Chelsea have this week sacked their eighth manager in nine years which has lead to criticism from numerous pundits and fans up and down the country. It’s also raised questions about the owner of the team, Roman Abramovich’s style of management and why people would want to work for him.

  • Under Armour Takes on Female Market  Friday, 12 Oct 2012 | 6:30 AM ET

    Under Armour's women's business is up 30 percent annually over the past five years. Kevin Plank, chairman, president & CEO of Under Armour, weighs in.

  • Biden No Slouch, Could Surprise in Debates: Jets Owner Wednesday, 10 Oct 2012 | 12:50 PM ET
    NY Jets owner Woody Johnson

    Vice President Joe Biden is a “very skillful” debater who could give Paul Ryan a run for his money, New York Jets owner Woody Johnson said Wednesday.

  • Former NFL Lineman & Actor, Alex Karras Dies at Age 77  Wednesday, 10 Oct 2012 | 11:55 AM ET

    Alex Karras, former NFL lineman and actor, has passed away. He was 77 years old, reports CNBC's Carl Quintanilla.

  • Woody Johnson's Game Plan for Romney & Jets  Wednesday, 10 Oct 2012 | 8:13 AM ET

    Woody Johnson, New York Jets owner, discusses raising money for Romney's campaign, and weighs in on quarterback Mark Sanchez's performance and what his team needs to do to post a winning season.

  • Jets Owner Puts Romney Ahead of the Game  Wednesday, 10 Oct 2012 | 8:05 AM ET

    Woody Johnson, New York Jets owner, explains why he ranked "an election win for Mitt Romney" ahead of "a winning season for the team."

  • NFL Game Day Expenses Tuesday, 2 Oct 2012 | 4:23 PM ET
    Average cost: $4.84Many stadiums offer unique foods, including fish tacos, crab cakes and smoked short ribs.Still, there’s no substitute for a good old fashioned hot dog. According to Team Marketing Report, that’s $4.84, or $19.36 for four.

    So what are the average costs for a family of four to see an NFL game up close and in person? Click to find out.