GO
Loading...

National Football League

More

  • SpongeTech Story Becomes A Cautionary Tale Wednesday, 21 Jul 2010 | 1:38 PM ET
    Spongetech banner at Citi Field

    In the midst of the economic crisis, sports teams were in need of sponsorship dollars. So they jumped at a company that was willing to bail almost all of them out. The deals came at a recessionary discount, in some cases with a generous payment plan and, perhaps most importantly, with very few questions asked about the company. The story isn’t completely over yet, but in the annals of sports marketing, it’s pretty apparent that the SpongeTech story will go down as one of the industry’s most cautionary tales.

  • Tony Romo Tackles Business Friday, 16 Jul 2010 | 3:33 PM ET
    Tony Romo

    Tony Romo, quarterback for the Dallas Cowboys football team, is in Lake Tahoe with Maria Bartiromo at the American Century Championship. He's among one of the favorites to win the tournament after coming in at second place last year.

  • Tebow Leading League In Jersey Sales Wednesday, 7 Jul 2010 | 11:50 AM ET
    Tim Tebow

    It has been three months, and Tim Tebow still hasn’t taken a single (real) snap under center for the Denver Broncos, yet he’s leading the league in jersey sales.

  • Should You Have a Say in Sports Star Pay? Wednesday, 7 Jul 2010 | 7:21 AM ET
    Amar'e Stoudemire

    Several NBA free agents are set to sign some giant contracts. Should ticket holders have a say in their pay? Share your opinion.

  • Big Hot Dog Gaining Traction Friday, 2 Jul 2010 | 2:49 PM ET

    Dan Abbate is a fan of the grill. What he’s not a fan of is having his hot dogs roll off the grill. So the entrepreneur came up with a wacky idea: A Big Hot Dog.

  • In Titus, Globetrotters Might Have Secret Weapon Tuesday, 22 Jun 2010 | 4:13 PM ET
    Harlem Globe Trotters

    For the past four years, Mark Titus has done a great job becoming the world’s most famous walk-on. When blogs got hot, he was there with Club Trillion. When lack of playing time didn’t allow him to display his skills, he took to YouTube with one of the most hilarious videos you’ll ever see.

  • MLB baseballs seen through the netting of a basket

    For the fourth straight year, Major League Baseball will beat out the National Football League in licensing revenue this year, according to Ira Mayer, publisher of The Licensing Letter, an industry trade publication that focuses on the licensing business.

  • NY Jets Cut Prices for Some Personal Seat Licenses Friday, 11 Jun 2010 | 9:13 AM ET
    NY Jets

    The New York Jets are reducing the prices of about 18,000 personal seat licenses, including around 9,000 of which are unsold, by up to 50 percent beginning Friday in an effort to sell out the new Meadowlands Stadium by opening week.

  • Top Pot Doughnuts' maple bars & doughnuts

    Now we know. Golden Tate is quite a fan of Top Pot Doughnut's Maple Bars. If you haven't heard by now, the Seattle Seahawks rookie was cited for trespassing after he and his friend snuck in through an open back door at one of the Washington-based chains.

  • Muscle Milk

    Powerful protein supplements manufacturers like Muscle Milk and Myoplex were on an incredible trajectory, benefiting strongly from the workout world philosophy that protein building was not only good for energy but for recovery. But a damning Consumer Reports investigation threatens to cripple the burgeoning business that is a big part of the $2.7 billion sports nutrition marketplace.

  • Panini Includes Me In Their World Cup Sticker Set Monday, 7 Jun 2010 | 5:07 PM ET
    The cover to Panini's 2010 FIFA World Cup sticker packet

    Last month, I wrote about how companies and PR executives weren’t making the cut when it came to getting the attention of reporters in this world of increasing clutter. As an example of a company doing it right, I talked about Jack Daniels announcing its new partnership with golfer Trevor Immelman by putting my name on a bottle of Gentleman Jack, with a note from Immelman himself.

  • Sales of Wooden’s Books Skyrocket Monday, 7 Jun 2010 | 11:15 AM ET
    John Wooden

    Three weeks ago, Steve Jamison walked into to John Wooden's condo not sure what to expect from the 99-year-old coaching legend. Jamison, who has written eight books with Wooden since 1997, knew that it was touch and go at Wooden's age.

  • Business Of Tiger Woods: Six Months Later Wednesday, 26 May 2010 | 12:37 PM ET

    Tomorrow marks the six-month anniversary of Tiger Woods’ car accident and the revelation of the affairs that followed. With the half-year mark upon us, we take a look at Brand Tiger and the companies that are and were affiliated with him.

  • Did American Needle Just Help Under Armour? Tuesday, 25 May 2010 | 3:44 PM ET
    Gavel

    Yesterday, the Supreme Court unanimously ruled that the NFL was not a single entity and therefore judges in a lower court must now decide if the league has the right to sell the licensing rights to all 32 of its teams. And while much has been talked about the labor ramifications of this, which were actually never truly in play, fewer have talked about what happens if the NFL actually loses this case.

  • SportsGrid Debuts With A Robust Offering Tuesday, 25 May 2010 | 2:10 PM ET
    Sportsgrid

    Sports fans love lists and that means that a new offshoot of Dan Abrams’ Mediaite site called SportsGrid has a pretty good chance of being a highly trafficked site. SportsGrid.com, which will launch Wednesday morning, borrows the PowerGrid system built for its sites like Mediaite, the main site that includes rankings of media members and Styleite, a fashion and beauty culture site, and translates it to the sports world.

  • The Horrible Idea of ‘Premium Ticketing’ Tuesday, 25 May 2010 | 1:18 PM ET
    Cleveland Indians fan holding up a banner prior to a game

    I get it, selling tickets is tough. Tougher in a down economy, and worse yet if you’re a bad team in said down economy. dd an existence in a small or mid-market and a job in the ticket sales department can be akin to selling funeral plots. The Cleveland Indians know this all too well.

  • Cold Weather Super Bowls Have Happened Before Tuesday, 25 May 2010 | 9:48 AM ET
    Rendering of the new Giants Stadium

    Later today, NFL owners could give New York the nod for the 2014 Super Bowl. It’s being reported that it will be the first Super Bowl in a cold weather environment. Not true. It would be the first Super Bowl game being PLAYED in outdoors in a cold weather city, but the Super Bowl is so much more than the game itself for those that actually attend the game.

  • To date, no major sports franchise has implemented a sustainable business model where they give away a substantial portion of their tickets away for free to all of their home games. Here are the reasons why I think it could work.

  • Football stadium seats

    As the cost of constructing these buildings continues to climb, how do you offset the need for greater revenue generation when there is an inherent lack of ability to accommodate additional event days for other uses in these custom, single purpose designs?

  • Football

    Flash-forward to 2011. The NFL is within the throes of a lockout. Players have formed picket lines. Stadiums, once teaming with fans, sit silent. Instead of CBS, FOX, NBC, ESPN and the NFL Network showing you games, you’re getting the likes of tennis or bowling as part of replacement programming.