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Charlotte Motor Speedway will be roaring this Sunday as Nascar driver Danica Patrick takes the wheel for one of the biggest races of the year for her and her team.
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I get it, selling tickets is tough. Tougher in a down economy, and worse yet if you’re a bad team in said down economy. dd an existence in a small or mid-market and a job in the ticket sales department can be akin to selling funeral plots. The Cleveland Indians know this all too well.
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To date, no major sports franchise has implemented a sustainable business model where they give away a substantial portion of their tickets away for free to all of their home games. Here are the reasons why I think it could work.
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As the cost of constructing these buildings continues to climb, how do you offset the need for greater revenue generation when there is an inherent lack of ability to accommodate additional event days for other uses in these custom, single purpose designs?
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Major League Soccer’s future success is contingent upon its ability to market its game to first and second generation Hispanic-Americans.
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When I was 14, I wrote a high school essay about why I wanted to be coach of the New York Rangers. At the time, the Rangers were going through their revolving door of coaches: Ted Sator, Tom Webster, Phil Esposito, Michel Bergeron, Phil Esposito again. I figured, I had a chance.
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Sports teams and organization are not just in the entertainment business. They are in the relationship business. The idea of developing a fan base is really just about cultivating a relationship.