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Maybe Kmart's new ad, "Big Gas Savings," suggests the retailer is really selling attitude, and that's not a bad thing.
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CNBC's Julia Boorstin reports Twitter is facing prosecutors who asked the social media site for information about an Occupy Wall Street protestor's deleted tweets. Andrew Stoltmann, Stoltmann Law Offices, and Nicholas Carlson, Business Insider, discuss the issues surrounding who owns an individual's tweets.
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Research firm Emarketer says Twitter's ad products are generally more effective than Facebook's, reports CNBC's Julia Boorstin.
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With shares down about 20 percent in extended trade, the Fast Money pros were astounded by the number of Tweets that were bullish on Groupon.
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Earlier this week, crude oil bounced up $1 after a false Twitter rumor that Syria's president had been killed. Joe Weisenthal, Business Insider; Catherine Rampell, The New York Times; and CNBC's John Carney, discuss the Tweets you should trust.
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CNBC's Seema Mody highlights the reaction to Man United's IPO on the "twittersphere."
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Seth McGuire, Management, Gnip director of business development, explains how spotting shifts in social media sentiment is fast becoming big business among some of the world's top investors.
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"This is a breakthrough deal for Starbucks and Square," says Howard Schultz, Starbucks CEO, explaining the new high tech way for customers to pay for transaction, with Jack Dorsey, Square CEO.
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Discussing who is responsible for social media, with CNBC's Bob Pisani & Jane Wells.
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Joseph Trevisani, Worldwide Markets chief market strategist, and Kevin Book, ClearView Energy Partners managing director of research, weigh in with the trade on oil amid transparency in the market but "no guarantee" the information is true.
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Howard Lindzon, StockTwits CEO, discusses Twitter's decision to use the dollar sign to "tweet" about stocks and its impact on StockTwit.
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James Brehm, Compass Intelligence, and David Pearl, Epoch Investment Partners, weigh in on rumors of Apple's iPad mini, and whether the company is adhering to Steve Jobs' vision.
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CNBC's Kayla Tausche and Robert Frank discuss some of today's top business headlines, including whether Apple should take a stake in Twitter, and Beyonce and Jay-Z's one-month rental in the Hamptons.
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Paul Meeks, Saturna Capital, explains why it would make sense for Apple to make an investment in Twitter. "Social media has a lot of momentum and it's a place that Apple must be," he says.
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Weather Channel's Chris Warren reports on the severity of the thunderstorms in Pennsylvania and New York; and Twitter's service was down for hours today, with CNBC's Brian Shactman.
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Users are experiencing issues accessing Twitter, adding that engineers are working to resolve tech issues, reports CNBC's Julia Boorstin.
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CNBC's Herb Greenberg and Brian Sullivan discuss whether fashion editor Nina Garcia's tweet single-handedly caused JC Penney stock to surge.
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The FMHR traders provide perspective on how the markets could trade after Friday's jobs report; and CNBC's Seema Mody reports on which stocks are trending on Twitter.
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"Every company in the world is going to need a social customer service team," says Joshua March, Conversocial co-founder & CEO, discussing his plans to grow his company.
