Drinks Americas Announces Launch of First Major Line of Craft Beer Brewed in Mexico
LOS ANGELES, Dec. 6, 2012 (GLOBE NEWSWIRE) -- Drinks Americas Holdings, Ltd., ("Drinks") (OTCBB:DKAM), a leading developer and marketer of alcohol beverage products, is pleased to announce the signing of an exclusive sales agreement with Marigold Brewing Company ("Marigold"). Marigold will be the first major line of craft beers to be brewed in Mexico and launched in the U.S.
"Craft beers are the fastest growing segment of beer in the U.S. Now consumers will have a chance to try a craft beer from Mexico," said Tim Owens, CEO of Drinks.
Joe Belli, VP of Sales for Drinks, stated, "This beer expands Drinks well-rounded portfolio of beers, which already includes Mexicali, Rio Bravo, Chili Devil, Crazy Pig Ale and Rheingold."
The Marigold beer line will be brewed under the name "Day of the Dead Craft Beer" and it will offer six styles, including seasonal offerings. Marigold will launch with Blonde Ale, Heifeweizen, Amber Ale, Pale Ale, IPA, and Porter.
"So far the response from our distributors and national retailers has been overwhelming," said Mr. Belli. "We've already secured national distribution for Marigold and expect to see solid growth from the line over the next several months."
About Drinks Americas
Drinks Americas develops, owns, markets, and nationally distributes alcoholic premium beverages. In June 2011, the Company entered into a sales, distribution and licensing agreement with Worldwide Beverage Imports, LLC. and is now selling and distributing KAH® Tequila, Agave 99® Tequila, Rio Bravo Beer, Crazy Pig Mexican Ale and Chili Devil Beer.
For further information, please visit us at www.drinksamericas.com
Except for the historical information contained herein, the matters set forth in this release, including the description of the company and its product offerings, are forward-looking statements within the meaning of the "safe harbor" provision of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the historical volatility and low trading volume of our stock, the risk and uncertainties inherent in the early stages of growth companies, the company's need to raise substantial additional capital to proceed with its business, risks associated with competitors, and other risks detailed from time to time in the company's most recent filings with the Securities and Exchange Commission. These forward-looking statements speak only as of the date hereof. The company disclaims any intent or obligation to update these forward-looking statements.