With two storied teams — Notre Dame and Alabama — playing for the college football championship on Jan. 7, tickets for the showdown are being offered for as much as $12,500.
The average price on the secondary market for the BCS championship game at Sun Life Stadium in Miami Gardens is $2,400, according to Chris Matcovich, senior director of data and communications for TiqIQ.
The Fighting Irish and the Crimson Tide bring something to the table when it comes to driving up the price of the more than 10,000 tickets still available on the secondary market, said Matcovich, whose enterprise is a ticket-price aggregator that draws data from such sellers as StubHub, Ticket Network and eBay.
The ticket being offered for $12,500 is for a front-row, 50-yard line seat on Notre Dame's side, Matcovich said.
"Notre Dame is playing in their first Title game in over 20 years," Matcovich said. "The fact that these are also two major powerhouse football schools, with tremendous traveling fan bases, doesn't hurt either."
"Both teams are major powerhouses with traveling fan bases," he said. "Notre Dame hasn't played in a national championship game in over 20 years, so the fans are hungry."
Another factor driving the price is distance, or the lack thereof. "Alabama is relatively close to Miami in terms of travel distance," he said. "It's a 14-hour drive, and being able to drive to a game can mitigate some of the cost. You'll see a good amount of people come from Alabama to see the game, since saving $200 over a plane ticket will be attractive to people paying $1,500-plus for tickets."
The minimum asking price on the secondary market is $1,500. Fans willing to take a risk may find that it pays to wait. "You'll probably see some deals closer to the game," he said. "There's still room to move downward."
By comparison, the average sale price for a secondary-market ticket for last year's BCS Championship Game, in which Alabama defeated LSU, was $1,918. The average sale price on the secondary market for last season's NFL Super Bowl between the victorious New York Giants and New England Patriots was $2,956.