Instagram Will Soon Be Able to Sell Your Pics, Info

Tuesday, 18 Dec 2012 | 11:23 AM ET
Thomas Coex | AFP | Getty Images

It was only a matter of time before Instagram got all Facebook on us.

Instagram, which is owned by Facebook, announced changes to its privacy policy Monday that will give its parent company access to all of Instagram's user data.

What does Facebook want this information for? Advertising, of course.

Starting Jan. 16, Instagram can share all information about it users with Facebook, affiliates and advertisers. In other words, advertisers in Facebook's ad network just got a lot more information about you if you also use Instagram. This additional information can be used to better target ads, according to the new policy.

But that's not all, to better target ads, the photo-sharing app also reserves the right to use your username, photos and other data in advertisements.

"Some or all of the Service may be supported by advertising revenue. To help us deliver interesting paid or sponsored content or promotions, you agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata), and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you," Instagram stated in its revised policy changes, which were posted on its website.

Furthermore, you may be featured in an ad without knowing it, but the ad won't even be required to be labeled as an advertisement.

According to the new policy, Instagram "may not always identify paid services, sponsored content or commercial communications as such."

While Instagram claims in its new privacy policy that users are still the sole owner of their content, Instagram users beg to differ.

User backlash against the new changes was strong Tuesday as Instagram users took to Twitter to vent about the revisions. The became a trending term on Twitter in the U.S.

Instagram doesn't give its users much choice if they don't like the new terms. In fact, users who don't want their images treated as stock photos only have one option, they must quit Instagram.

"If you do not agree to be bound by all of these Terms of Use, do not access or use the Service," the company said.

Instagram did, however,

afternoon stating that it would address some of the users' concerns very soon.

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