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Announcing the Launch of the CNBC Alarm Clock App

Thursday, 10 Jan 2013 | 10:40 AM ET

WAKE UP AND GET TO BUSINESS

Englewood Cliffs, NJ, Thursday, January 10 – Time is money. Now, with the launch of the new CNBC Alarm Clock App, there is no faster way to get your business news bearings first thing in the morning.

The CNBC Alarm Clock is an informative and entertaining free app that allows users to select the voice of their favorite CNBC anchor to help them wake up each day and, depending on what time they rise and shine, hear the latest premarket or market data. With a simple swipe, current business news headlines, top CNBC video clips and all the real-time market data is right at their fingertips. The Alarm Clock App also enables users to set alerts to remind them when the business news leaders they want to see are on CNBC.

"We are excited to introduce the CNBC Alarm Clock App," said Kevin Krim, Senior Vice President and General Manager, CNBC Digital. "It is a unique and creative tool for users and marks the first time that we have integrated key features from CNBC programming, NBC News and The Weather Channel in to one of our digital products."

Key CNBC Alarm Clock App features include:

-Over twenty-five alarm sounds to choose from – everything from a traditional alarm clock and a rooster's crow to the opening bell and the roar of a bull or a bear

-The option to select the voice of any CNBC anchor to wake you up and provide the status of the S&P 500 or S&P Futures

-Programmable calendar alerts reminding you to tune in to CNBC when key business leaders or executives are scheduled to appear

-Ability to personalize alarm settings for certain days of the week or set multiple alarms and arrange desired snooze length

-Localized weather conditions including current temperature and the daily high & low courtesy of The Weather Channel

-Swipe through panels that provide:

  • S&P 500 or S&P Futures Market Data
  • CNBC Market Update
  • CNBC Top News
  • Upcoming Guests on CNBC's Business Day Programming
  • Top Video Clips from CNBC.com
  • Top Stories from NBC News

"Whether you are a CNBC devotee or just looking for a fun new way to start your day, the CNBC Alarm Clock App is a great way to get up, get informed and get going," said Scott Boyarsky, Vice President, Product Development & User Experience, CNBC Digital.

The CNBC Alarm Clock App is currently available for download on both iTunes and Google Play. The App will be available on Blackberry 10 in the coming months.


About CNBC:

With CNBC in the U.S., CNBC in Asia Pacific, CNBC in Europe, Middle East and Africa, CNBC World and CNBC HD , CNBC is the recognized world leader in business news and provides real-time financial market coverage and business information to approximately 390 million homes worldwide, including more than 100 million households in the United States and Canada. CNBC also provides daily business updates to 400 million households across China. The network's 16 live hours a day of business programming in North America (weekdays from 4:00 a.m. - 8:00 p.m. ET) is produced at CNBC's global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide.

CNBC also has a vast portfolio of digital products which deliver real-time financial market news and information across a variety of platforms. These include CNBC.com, the online destination for global business; CNBC PRO, the premium, integrated desktop/mobile service that provides real-time global market data and live access to CNBC global programming; and a suite of CNBC Mobile products including the CNBC Real-Time iPhone and iPad Apps.

Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site athttp://www.nbcumv.com/mediavillage/networks/cnbc/