In a surreal session in Austin today, Wikileaks founder Julian Assange spoke with an enormous exhibit hall full of SXSW attendees.» Read More
A growing number of start-ups are betting consumers will pay at least something to keep their data away from prying eyes.
Techies are the new rock stars—or at least that's how some premium liquor brands see them.
CNBC.com Technology Reporter Cadie Thompson talks about how some residents of Austin, Texas, are cashing in as big-budget tech companies flock to South by Southwest.
Jordan Kelley, the CEO of Robocoin, thinks he has the answer for at least one of bitcoin's problems: access.
SXSW features some apps allowing users to be truthful, friskier and a bit meaner by sharing things anonymously. Re/code reports.
If you're life is an iPhone in one hand and Blackberry in the other like a gunslinger in the Old West, time to take steps to wean yourself off tech.
Though South By Southwest is famous for being a launch pad for social networks like Twitter and Foursquare, physical products are in the spotlight this year. Wait, talking sneakers?!
Spotify founder Daniel Ek thinks we're entering a "Golden Age" for music and culture. Even better, a Nielsen report suggests music fans are willing pay to enjoy it.
Call it a SXSW Cinderella story, a start-up idea born out of a competition may soon become a reality.
Getting around Austin during the South by Southwest festival can be a nightmare. Thanks to a few handy apps, there are some creative travel options -- no cash required!
Twitter's president of global revenue, Adam Bain, said he's seeing a surge of ads surrounding marketing initiatives here.
Foursquare is pushing to expand its local search business and its discount programs to attract new users, CEO Dennis Crowley said Monday.
"I saw someone who was clearly a genius," said Digital Sky Technology's Yuri Milner says of Facebook founder Mark Zuckerberg.
SxSW was a turning point for Twitter back in 2007. Now the conference is a key destination for Twitter to meet with its exploding advertiser base, says Adam Bain, president of Twitter's Global Revenue, who spoke to CNBC's Julia Boorstin.
CNBC's Julia Boorstin reports the latest buzz and newest trends at the South by Southwest festival where scores of entrepreneurs, investors and technologist gather to build relationships and get to know people.
Dennis Crowley, CEO and Co-Founder of Foursquare, shares his views on the latest developments in tech and social media, with CNBC's Julia Boorstin.
The annual South by Southwest Interactive festival, which begins on Friday, is anticipated to be bigger than ever this year. About 25,000 people are expected to attend.
The Kauffman Foundation is working to increase diversity among start-ups at SXSW.
A group of over 100 entrepreneurs are founding their start-ups on buses during a three-day trek to SXSW.
South by Southwest draws so many entrepreneurs, it naturally also draws venture capital investors hoping to find the next big thing.
If your child's wish list is lacking in the educational department, there are a few standout high-tech toys to consider.
Shares of chipmaker Advanced Micro Devices rose by more than six percent Friday following an appearance on CNBC by its CEO.
A Google executive's reaction to the deal "could certainly be a little sour grapes," an analyst tells CNBC.
From the birth of social media to streaming movies, the media industry has exploded in the past 25 years because of these guys.
The deal between WME and IMG shows the shift away from traditional movies, once Hollywood agencies' bread and butter.
Expect big acts for media and entertainment next year: big deals, bigger convergence, biggest mobile universe.