GO
Loading...

Enter multiple symbols separated by commas

Marriott, IKEA to Debut Hotel Chain: Allen Wrench Not Included

Moxy Hotel
Source: Marriott International
Moxy Hotel

Marriott International and Inter Hospitality — the property division of IKEA Group — will debut Moxy Hotels across Europe, a new chain catered to young, budget-conscious travelers. But don't worry, hotel rooms won't feature IKEA furniture requiring assembly.

(Read more: Hotel: Behind Closed Doors at Marriott)

The three-star brand will debut in Italy, with the first Moxy Hotel expected to open in Milan in early 2014. Marriott plans to add 150 of the franchised properties during the next 10 years in various European locations including Germany, Austria, the United Kingdom, Ireland, Belgium, Italy, The Netherlands, Denmark, Finland, Norway and Sweden.

Marriott, together with Nordic Hospitality, conducted consumer research across Europe during the past two years, including construction of sample rooms for focus group studies. (Read more: How Marriott's Trying to Get Its Mojo Back)

Based on that research, the 150- to 300-room hotels will feature upscale bathroom amenities, large flat-screen TVs and built-in USB ports in each wall socket in the rooms. Each room will also showcase a floor-to- ceiling signature "art wall" to reflect the local city and its surroundings.

The hotels will have two "Plug and Meet" meeting spaces on the lobby level with ergonomic seating, large writing walls and 56-inch TVs for presentation projection. And the lobbies will boast computer stations and 24/7 markets featuring snacks and drinks.

Wi-Fi will be complimentary for all guests. And the hotels plan to offer check-in via mobile devices, along with the traditional front desk option.

For more information on Moxy Hotels, click here.

Travel

U.S. News

  • Senior couple financial planning

    After a home-price collapse, the Great Recession and some bad financial decisions, millions of older Americans are straining to make house payments.

  • Submerged cars and a flooded streets in Austin, Texas on May 25.

    Millions of Americans were under the threat of flooding as severe storms brought torrential rain from the Gulf Coast to the Northeast.

  • Despite your genuine intentions, your friends or colleagues may not be as excited as you think to hear your good news.