Move over fancy shampoos and lotions. The newest hotel bathroom amenity is toilet paper printed with jokes and cartoons.
Travelodge, London's largest hotelier, introduced "loo laughs" at its newest location that opened Thursday. Perhaps appropriately, the 131-room Bethnal Green Travelodge sits atop Lee Hurst's iconic Backyard Comedy Club.
(Read More: Bed, Bathrobe and Beyond)
The budget hotel chain rolled out (pardon the pun) the humorous toilet paper after surveying 2,000 Britons seeking their views on reading in the bathroom. Seventy-five percent of the adults surveyed thought a loo roll with printed jokes was a good idea.