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Sneak Peek at Bentley's New Uber-Luxury Car

Tuesday, 26 Mar 2013 | 11:24 AM ET
Bentley's Flying Spur
Jonathan K. Li | CNBC
Bentley's Flying Spur

The Bentley Flying Spur is making its U.S. debut at the New York Auto Show, but CNBC got a sneak peek Tuesday morning.

Showing off the luxury vehicle in a "Squawk Box" interview, Bentley Motors President and COO Christophe Georges said: "This will reach a maximum speed of 200 miles per hour." The company's website describes the car as offering "serene limousine comfort, in combination with phenomenal performance."

Available in the U.S. in July, the Flying Spur starts at $200,500 but "you can commission your car the way you want it to be commissioned," he added.

Sneak Peek at Bentley's $200,500 'Flying Spur'
Christophe Georges, President & COO of Bentley Motors, provides a preview of the new luxury automobile and announces the company's plans to introduce an SUV model in the near future.

"If you want to be driven you have all the convenience and technology you need to enjoy a nice time in the backs," Georges explained. "There is [also] a new system with Wi-Fi. You can browse the Web. You can simply relax and have your seat massage."

That's right, one of the packages includes the option of in-seat massage.

British luxury automaker Bentley is part of Volkswagen, which also boasts other high-end brands including Porsche.

"We are part of the same group, iconic brands. We are sharing some technologies," said Georges, but he stressed that the Flying Spur is unique to Bentley."

Last year, Bentley grew 23 percent in the U.S. and "we expect to continue this year," he said. The U.S. was the company's largest market in 2012.

By CNBC's Matthew J. Belvedere; Follow him on Twitter @Matt_SquawkCNBC

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