A company that just settled data 'snooping' charges with New Jersey made only $2,500 for selling 400,000 individuals' data—16 cents a person.» Read More
Big data has been used for a variety of things, but its latest use might be its most strange yet: The hunt for Bigfoot.
Mike Fridgen, CEO, Decide.com, explains how consumers are harnessing big data to get the best prices.
Big data is being disrupted. It's landing in the hands of the masses, cutting out traditional tech giant middlemen like Oracle and Microsoft.
Smith College economics professor Andrew Zimbalist explains how some major league franchises may be wasting their money trying to stay competitive by making big data an all-star.
Zuckerberg said government surveillance hurt users' trust in Internet companies and that knowing more about the programs would help relieve public concerns.
Why the craft beer category is defined by Sam Adams maker Boston Beer Co.
Can’t hit a curve ball? No problem. Just because you don’t have game, doesn’t mean you can’t work in sports. Become a data superstar.
Christian Chabot, co-founder and CEO of Tableau Software, explains how his product lets customers access and use big data directly.
LinkedIn’s grand vision is the creation of a map based on its user activity that surveys every economic opportunity in the world.
Caesars Entertainment chairman and CEO Gary Loveman discusses what his company has learned by collecting information on customers.
Sin City's casinos are amassing a trove of information on every patron's habits. It's the newest game in the strip's quest for profits.
Vern Brownell, D-Wave president & CEO, explains how quantum computing can revolutionize everything from Wall Street to national security.
Following revelations that the NSA may be compromising encryption standards, tech companies in the U.S. are on the defensive. NBC News reports.
Social media analysis firm Topsy has indexed every tweet every sent, all 425 billion. Marketers can now comb through the social media world's version of the Dewey Decimal system.
In an age of massive data-crunching capabilities, can the stock Vegas bookie character still be the genius behind the three-and-a-half-point NFL spread?
Derrick Harris, GigaOM, explains how "Deep Learning" computers are able to process and understand massive amounts of data on their own.
There is starting to be correlation between early-adopter retailers and those that will be the most successful. A look at some of the technologies that are having a big impact.
Big data's bang for a company's buck is far from proven. Take the NASCAR-Hewlett Packard big data effort: NASCAR says it creates no quantifiable economic value.
Nestlé and Unilever will soon be able to see what’s going on in any tropical forests in real-time, down to 1 meter. Is this the "good side" of the surveillance state?
Nielsen and Twitter's social media ratings venture aims to attract the first Twitter-based TV ad dollars, but it's still unclear what matters more: tweet sentiment or tweet volume.
All around us, there's a technological revolution underway powered by devices as small as a grain of rice. They are sensors, capable of tracking and recording everything we do.
Forward-thinking minds in science and tech are integrating high-tech device and human body and going further than ever.
From eBay auctions to Facebook likes, the cloud holds heaps of information. Now the question is what to do with it.
CNBC looks at how technology, product development, succession plans and client relations impact financial advisory firms.
Trailblazers leveraging the power of technology and innovation to grow their business—and disrupt the competition.
Is an active twist on passive investing the right portfolio move? An inside look at the rise of ETF strategists.