What
An online news organization mixing original reporting across a wide variety of subject verticals, and native advertising (sponsored content), in a publishing model focused on social sharing and viral traffic growth.
Disrupting
Traditional publishing models, both print and digital.
Headquarters: New York
CEO: Jonah Peretti
Year Founded: 2008
Number of Employees: 250
Funding: $46.3 million
Key Investors: Hearst Ventures, SoftBank Capital, New Enterprise Associates, RRE Ventures and Lerer Ventures
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