Shares of Netflix looked like a "buy" ahead of quarterly earnings, StockMonster's Guy Adami said Friday.
"I'm going to take a shot and say, 'You know what? You continue to buy this stock. Play it from the long side.' I know it's defied logic for a while," he said. "I know the valuation is ridiculous, but the stock is trying to tell you something. Obviously, it didn't do much today, but I still think the upside is still there for Netflix."
Netflix — still the top-performing S&P 500 stock in 2013 — closed at $264.58 per share, down 1.83 percent.
The company will report quarterly earnings after the market close on Monday.
On CNBC's "Fast Money," Adami said that Netflix stock would see upward pressure.
"I'm not saying it's going to print $300, but it certainly feel like it wants to head toward there," he added.
Tim Seymour of EmergingMoney.com said that he was "pleased by the content gain," as well as the Emmy nods and Netflix's spending, but he wasn't as bullish.