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Video: What Cramer wants to see from Apple

Jim Cramer knows what he wants from Apple's reported September 10 announcement of its next-generation iPhone: OMG.

On "Squawk on the Street," Cramer tells David Faber he doesn't want to already "pass judgment this is just another nothing phone."

"That's kind of the rap on Apple, and I'm kind of tired of that negative rap."

Still, he wants to see something very impressive from the company.

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  • Co-CEO, Revere Digital; Co-Executive Editor, Re/code; and Co-Executive Producer, The Code Conference. Re/code is part of the CNBC network.

  • Co-CEO, Revere Digital; Co-Executive Editor, Re/code; and Co-Executive Producer, The Code Conference. Re/code is part of the CNBC network.

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  • Co-CEO, Revere Digital; Co-Executive Editor, Re/code; and Co-Executive Producer, The Code Conference. Re/code is part of the CNBC network.

  • Co-CEO, Revere Digital; Co-Executive Editor, Re/code; and Co-Executive Producer, The Code Conference. Re/code is part of the CNBC network.

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