Recent stock and currency convulsions in emerging markets may have sent investors scrambling, but many companies on the ground have shrugged off the volatility.
"The currency [volatility] is a short-term irritation. It has no impact on our long-term strategy," said Kasper Rorsted, CEO of German-based detergent and shampoo maker Henkel, noting about 45 percent of the company's business is in emerging markets.
(Read more: Emerging market currency crash: Who's to blame?)
Emerging markets convulsed for much of August and early September, with stocks and currencies dropping sharply. Indonesian shares, for example, dropped around 9 percent in August, while the rupiah has shed around 12 percent of its value against the U.S. dollar since the beginning of August.
"We're still very optimistic about the continued growth in emerging markets. Over time, it will slow down, but we don't believe it will slow down significantly," Rorsted told CNBC in an exclusive interview on the sidelines of the World Economic Forum in Dalian, China.