12th Asia Business Leaders Awards

Yasuyuki Yoshinaga

President & CEO
Fuji Heavy Industries Ltd.

Mr Yasuyuki Yoshinaga currently holds the position of President and CEO of Fuji Heavy Industries Ltd. After joining the company in 1977, he became the General Manager, Sales Planning Dept., Subaru Domestic Sales Division in 1999. After this, he held other titles such as Senior General Manager, Subaru Strategy Development Division in 2003, Corporate Vice President Senior General Manager, Strategy Development Division in 2005, Corporate Vice President Chief General Manager, Strategy Development Division in 2006, Corporate Senior Vice President Chief General Manager, Subaru Japan Sales & Marketing Division in 2007, Director of the Board, Corporate Executive Vice President Chief General Manager, Subaru Japan Sales & Marketing Division in 2009 and Representative Director of the Board before becoming the CEO in June 2012.

About the Company

FHI/Subaru is the smallest mass-produced auto manufacturer in the world. Even with the overall global production and sales volume of less than 800,000 units, the company achieved a record high operating income of 120 billion yen for the last fiscal year and will plan to achieve another record high of 180 billion yen for this (2013) fiscal year.

FHI is a manufacturer of transportation-related products, placing the Subaru automobile business as its core business. FHI's engineering excellence and epoch-making technologies have been highly praised by its customers, e.g.Horizontally-Opposed Boxer Engine, Symmetrical All-Wheel drive and advanced driving support system "EyeSight" in automotive business and the unmanned aircraft system in its aerospace business.


  • Gwendolene Lim
    Director of Marketing

    Jane Lam
    Senior Events Marketing Executive

    CNBC Asia Pacific
    10 Anson Road #06-01
    International Plaza
    Singapore 079903

    Fax: +65 6223 0020

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