UPDATE 1-Coach hurt by decline in North America sales
* First-quarter earnings/share $0.77 vs est $0.76
* Revenue falls 1 pct to $1.15 bln vs est $1.19 bln
* North America sales fall 1 pct
* Shares down 3 pct premarket
Oct 22 (Reuters) - Coach Inc, known for its Poppy handbags, posted a smaller-than-expected quarterly revenue as sales slipped in North America, its largest market.
Shares of the company, which also makes footwear and accessories such as scarves and belts, fell 3 percent in premarket trading.
Coach has struggled with its handbags business in North America due to competition from Michael Kors and Fifth & Pacific Cos Inc's kate spade brand.
The company's sales in North America fell 1 percent to $778 million in the first quarter quarter ended Sept. 28, accounting for about 68 percent of total sales.
Total sales also fell 1 percent to $1.15 billion. Analysts on average had expected sales of $1.19 billion, according to Thomson Reuters I/B/E/S.
Net income slipped to $217.9 million, or 77 cents per share, from $221.4 million, or 77 cents per share, a year earlier.
Analysts had expected a profit of 76 cents per share.
Coach shares were trading at $52.50 before the bell.