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Blizzard at the Super Bowl? Businesses seek insurance

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Super Bowl 2014 at New Jersey's Meadowlands is expected to bring the Northeast $1.5 billion in revenue, but some businesses are already worrying about the weather, The Star-Ledger reported Tuesday.

After the Farmers' Almanac said a bitter storm could hit the Northeast around the time of the big game on Feb. 2, business owners began to look for insurance.

(Read more: No more superstorms,please. We're not quite ready)

"It's an insurance most business owners probably don't have now and might not be thinking about," said Lori Shaw, executive director of the entertainment practice at Aon Risk Solutions. She said has seen "far more" interest in event-cancellation policies because of the weather, and she urged companies to take account of what they are covered for if they have Super Bowl plans.

Doug Palsi, who owns a restaurant near MetLife Stadium, says he's not too worried about a possible blizzard, but he intends to get a bit of extra coverage for the big game weekend because his current liability insurance is based on his revenue.

Click here to read the full story from The Star-Ledger.

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