Social networking already reaches nearly 1 in 4 people around the world, or 1.73 billion people. And, according to a new eMarketer reporter, that number is expected to rise to 2.5 billion by 2017. Clearly, the industry is in constant transition, and next year it will evolve again, with a focus squarely on images.
With a camera in everyone's pocket and the web itself becoming high-definition (think bigger images and less text), it's become easier than ever to communicate visually. In fact, between Facebook, Instagram and Tumblr alone, more than 400,000,000 images will be shared daily. Add in Snapchat, Google, and Pinterest, and these numbers skyrocket, further emphasizing that consumers really do want to show, not tell. Here are four ways that social will change in 2014: