Buoyed by the recently announced $600 million planned acquisition of organic produce retailer Earthbound Farm, WhiteWave Foods represents a hot play in a hot niche sector, CNBC's Jim Cramer said Monday.
"I love this story," Cramer said on "Squawk on the Street." "These are arms dealers to the Whole Foods, to the Fairways, to Sprout, to the Fresh Markets. Don't forget Krogers and Safeway—they want to be in that."
(Read more: Milk producer WhiteWave to buy Earthbound Farm for $600 mln)