What was the biggest impact of being on "Shark Tank?"
Our sales increased well over 1,000 percent only two hours after the show aired and continue to grow because of it. Our brand recognition also grew tremendously. People recognize us immediately as having been a product featured on the show.
What is your relationship with Mark Cuban like?
Having Mark Cuban as a business partner has given the company even more legitimacy. He is obviously someone that millions of people admire for his business savvy, so having him on board is a huge asset.
The first time I received an email from him, I was completely shocked because I thought he would have a lot of middlemen, but that has not been the case. He is very accessible.
What would you say to other stay-at-home moms with big ideas?
I would say to not be afraid of the dreams in your heart. The biggest adversary of success is fear. Generally, I think we fear failure or embarrassment, which gives us an excuse for not trying to achieve. We can accomplish much more than we think when we put those unhealthy fears aside.
A lot of women feel like they don't know where to begin when starting a business and that having kids makes it too challenging. Most people have no idea where to begin and have to overcome several obstacles before obtaining success.
Were there any moments that didn't make it onto the show?
I remember Daymond saying that I didn't need an investment because I was going to make it anyway. That part did not air, but I remember thinking later that I appreciated his comment and even felt a little encouraged by it.
At one point, I felt like Kevin was attempting to see if he could shake me a little with his negative comments. I walked into the room knowing that I would never make a deal with him, so I was completely unfazed.
How are sales, and what do you project for 2014?
Our sales are fantastic. I've revamped my business model because I decided instead of working harder, I should work smarter! I was at the point of nearing burnout and my new model has not only increased sales, but has lightened my load. With the implementation of our new fundraising program, I project sales will hit between $1.15 and $1.5 million this year.
I went from being a big-box store type of company to being more tailored, to provide corporate gifts and fundraisers. Now we specialize in corporate gifting for Fortune 500 companies throughout the country.
By Jill Weinberger and Liza Hughes