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eFuture Introduces myStore Backed Omni-Channel Solutions to Shanxi Meetall

BEIJING, March 26, 2014 (GLOBE NEWSWIRE) -- eFuture Information Technology Inc. (Nasdaq:EFUT) (the "Company" or "eFuture"), a leading provider of software and services in China's rapidly growing retail and consumer goods industries, today announced that it has signed an strategic agreement to provide a series of omni-channel solutions for Shanxi Meetall Chain Supermarket Co., Ltd., a subsidiary of Shanxi Meetall Group ("Meetall Group" or "the Group"), a leading Chinese grocery retailer and member of the global SPAR International group. The signing ceremony was held in Taiyuan, Shanxi, and was attended by Mr. Dequn Zhu and Ms. Aixiang Li, Chairman and President of Meetall Group, and Mr. Dehong Yang, President of eFuture, among others.

Alongside supermarkets, Meetall Group's portfolio also includes karaoke bars, cinemas and teahouses. The Group operates more than 80 supermarket stores that span many cities in Shanxi, Shandong, Hebei and Inner Mongolia, and connects to 60 million customers throughout China, making it one of the largest national retailers in the North China market.

Under the agreement, eFuture will provide a series of omni-channel solutions, powered by myStore, a unified solution including logistics management system designed to increase the performance of their supply chain, along with the construction of an e-commerce and mobile internet application service. The new solutions and services will be rolled out onto all of Meetall Group's future supermarket stores. Dehong Yang, President of eFuture, commented on the deal. "Our agreement with Meetall Group is a sign of things to come, in which we will push ahead with our endeavours to build a strong omni-channel mobile internet presence in the China market while we continue to create the very best consumer experience."

ABOUT EFUTURE INFORMATION TECHNOLOGY INC.

eFuture Information Technology Inc. (Nasdaq:EFUT) is a leading provider of software and services in China's rapidly growing retail and consumer goods industries. eFuture provides integrated software and services to manufacturers, distributors, wholesalers, logistics companies and retailers in China's front-end supply chain (from factory to consumer) market, especially in the retail and fast moving consumer goods industries. For more information about eFuture, please visit http://www.e-future.com.cn.

SAFE HARBOR

This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. eFuture may also make written or oral forward-looking statements in periodic reports to the Securities and Exchange Commission (the "SEC"), in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to second parties. Statements that are not historical facts, including statements about the Company's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: eFuture's anticipated growth strategies; eFuture's future business development, results of operations and financial condition; expected changes in the Company's revenue and certain cost or expense items; eFuture's ability to attract clients and leverage its brand; trends and competition in the software industry; the Company's ability to control expenses and maintain profit margins; the Company's ability to hire, train and retain qualified managerial and other employees; the Company's ability to develop new software and pilot new business models at desirable locations in a timely and cost-effective manner; the performance of third parties under contracts with the Company; the expected growth of the Chinese economy software market in retail and consumer goods industries; and Chinese governmental policies relating to private managers and operators of software and applicable tax rates. Further information regarding these and other risks will be included in eFuture's annual report on Form 20-F and other documents filed with the SEC.

CONTACT: Investor Contact: Troe Wen, Company Secretary eFuture Information Technology Inc. +86 10 5293 7699 ir@e-future.com.cnSource:eFuture Information Technology Inc.

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