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  • Industry personnel are now being challenged with the question, "How can corporations ensure that their sports marketing and charity dollars are both working in sync to deliver business results?"

  • YouTube Posting Full Length MGM Films, TV Shows Monday, 10 Nov 2008 | 12:20 PM ET

    YouTube has been working to define itself not just as a destination for home videos, but also the go-to site for professionally-created TV shows and movies.

  • Sumner Redstone's Options and Viacom's Earnings Monday, 3 Nov 2008 | 1:05 PM ET
    Viacom Earnings

    Wall Street will hear Viacom's earnings after the bell, but that's not the only reason Chairman Sumner Redstone is in the spotlight.

  • CBS' Massive Third Quarter Write Down Thursday, 30 Oct 2008 | 4:26 PM ET

    Media Giant CBS swung to a $12.5 billion dollar loss in the third quarter after taking a massive $14.1 billion non-cash charge, for assets and goodwill lost due to the financial crisis. But CBS shares rose through the day, CBS closing up, investors apparently relieved that CEO Sumner Redstone reiterated that it will continue to pay its dividend.

  • Roundup: CBS, CVS, EK, IP, AVP Thursday, 30 Oct 2008 | 7:40 AM ET

    A series of companies reported earnings Thursday, offered a mixed picture and generally cautious outlooks.

  • Web Extra: Fast & Furious Trades For Thursday Wednesday, 29 Oct 2008 | 7:05 PM ET

    In this Web Extra the traders reveal how to trade GDP and a slew of earnings reports including Exxon, CBS, Electronic Arts and more!

  • Disney's "High School Musical" Hits The Big Screen Friday, 24 Oct 2008 | 2:30 PM ET
    High School Musical 3

    With Disney's fourth quarter and full-year earnings coming up on November 6th the company is in the spotlight: can it sustain its growth and the premium its stock is trading through the financial crisis and consumer pullback?

  • Sumner Redstone's Marital Split Wednesday, 22 Oct 2008 | 10:35 AM ET
    Sumner Redstone

    Sumner Redstone, the 85-year-old chairman of CBS and Viacom, is filing for divorce from his wife of five and a half years, Paula Fortunato.

  • Lions Gate Vice Chair Forced to Sell Shares Wednesday, 22 Oct 2008 | 9:24 AM ET

    Carl Icahn's recent increased investment in Lions Gate shares isn't the only news resulting from the company's low stock price. On October 10 the stock dipped below $6, triggering a margin call by Merrill Lynch for Vice Chairman Michael Burns, selling 672,000 shares of his stock, 49 percent of his stake in the company, recorded in a Form 4 filed on October 14.

  • Murdoch, Redstone & The Credit Crunch Monday, 20 Oct 2008 | 6:21 PM ET

    The credit crunch is hitting the whole media sector — and hard. Two media moguls in particular, Sumner Redstone and Rupert Murdoch, have seen their firms' stock prices hammered. But they're finding themselves in diverse spots and they're spinning their situations quite differently.

  • Lightning Round: CBS, Garmin, Key Energy and More Thursday, 16 Oct 2008 | 7:42 PM ET

    Cramer makes the call on viewers' favorite stocks.

  • Mipcom Grapples with Funding Crisis Monday, 13 Oct 2008 | 4:16 AM ET

    CNBC presenter Ross Westgate offers his view of how audiovisual and content companies are grappling with a financial meltdown across the globe from the Mipcom conference in Cannes.

  • SAG Pushing For Actor's Strike In Hollywood? Thursday, 2 Oct 2008 | 1:38 PM ET
    Screen Actors Guild

    As I watch the markets tumble and I hear talk not just of recession, but of depression, I have to wonder whether there's any chance 75 percent of SAG members would vote to strike, which is what it takes to get authorization.

  • Let's face it, nearly every industry will be touched by the turmoil on Wall Street. And as I've reported many times, the already-suffering ad industry is sure to be further hit. There are a couple issues now in play.

  • Microsoft Zune and Radio Broadcasters Team Up Tuesday, 9 Sep 2008 | 2:29 PM ET

    Microsoft is trying to make gains against Apple's iPod, and the radio industry is trying to find new ways to boost listeners to help their bottom line. Voila: Microsoft and major radio broadcasters, including ClearChannel and CBS Radio, are working together to bring listening to the radio into the digital age.

  • CW Network Clicking But For How Long? Thursday, 4 Sep 2008 | 11:28 AM ET
    The CW

    Perhaps most importantly, the CW drew its largest audience ever for a scripted show among 18 to 34 year-old women, and certainly the largest in the night in that age group. In fact this is the only night the CW has won that demographic since launching two years ago.

  • '90210' Returns: My CW CEO Interview Tuesday, 2 Sep 2008 | 1:04 PM ET
    The new 90210

    The zip code that launched a zeitgeist and defined a generation of TV-watchers is returning to the air waves. On Tuesday September 2, the CW Network is launching a new version of the hit "Beverly Hills 90210" that ran for 10 seasons on News Corp.'s Fox. I interviewed Dawn Ostroff, the CEO of the CW, about the network's decision to resurrect the concept.

  • Vegas Financing & The XXX Files Friday, 29 Aug 2008 | 4:34 PM ET
    David Duchovny

    MGM Mirage has secured another $550 million of the $3 billion in financing needed to complete the $9.2 billion CityCenter project in Las Vegas. Reuters is reporting that $300 million is coming from China Construction Bank. And: David Duchovny has voluntarily admitted himself into rehab for sex addiction. Timing good for Fox; how about CBS' Showtime?

  • Highest Yielding Stocks On The S&P Wednesday, 20 Aug 2008 | 9:02 AM ET

    Earlier this week, we wrote about the highest yielding stocks on the Dow.  The S&P 500 also has some nice yielding stocks.  If you are worried about the financials being able to continue to pay thier big dividends (with Freddie Mac's big slide, its yield is now over 20%!), there are nearly 40 stocks on the S&P that are currently yielding 5% or more.  Here's a breakdown.

  • News Corp -- Where Will The Growth Come From Tuesday, 5 Aug 2008 | 1:19 PM ET
    News Corp Earnings

    News Corp reports earnings after the bell and the big questions are: how are its advertising-reliant assets weathering the ad downturn? And is CEO Rupert Murdoch delivering adequate return on investment?