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  • Pops & Drops: Foot Locker, Coca-Cola... Friday, 23 May 2008 | 6:40 PM ET

    Following are the week’s biggest winners and losers. Find out why shares of Foot Locker and Coca-Cola popped while Home Depot and Moody's dropped.

  • Sex, Brands, and the City: Mixing Movies And Products Thursday, 22 May 2008 | 3:06 PM ET
    Sex and The the City

    By all measures, this movie, from Time Warner's New Line Cinema, promises to be huge with the female demographic that so loyally watched the HBO series for six seasons. It's that die-hard female fan base that's attracted huge brands to partner with the film, and earned it the nickname usually reserved for the Oscars: the Super Bowl for women.

  • Lightning Round: WWE, Tesoro, Coke and More Tuesday, 20 May 2008 | 6:33 PM ET

    Cramer makes the call on viewers' favorite stocks.

  • Doug Kass

    Short seller Doug Kass tells CNBC's Larry Kudlow he thinks Warren Buffett has lost his way, and Kass is betting on Berkshire Hathaway's stock to fall.  In an appearance tonight (Monday) on Kudlow and Company, Kass, who is President of Seabreeze Partners Management, explains why he's taken a short position in Berkshire.

  • Big Business, Small Brands Thursday, 15 May 2008 | 6:32 PM ET

    It seems large companies are either acquiring or building small brands to attract niche customers. What's the trade as 'hometown' brands drive growth?

  • Stop Trading!: If Buffet Likes Wind Power... Thursday, 15 May 2008 | 4:21 PM ET

    You should, too. Cramer offers his top picks for the sector.

  • Coolspotters: Keeping Celeb Endorsers Honest To A Fault Wednesday, 14 May 2008 | 4:51 PM ET
    Coolspotters

    NFL running back LaDainian Tomlinson used to endorse Coke's Vitaminwater, but as of today, he endorses Pepsi's Gatorade. Which one does he really drink? You now might know thanks to a site called Coolspotters.com which could turn the sports endorsement model on its head. The site is basically a brand wikipedia.

  • Olympic Sponsors: Some Pulling Back On Hospitality Wednesday, 14 May 2008 | 12:11 PM ET
    2008 Olympics Beijing

    Everyone has been focused on the Olympic sponsors and whether any one of them that ponied up tens of millions of dollars would dare pull out as a sponsor to the Olympics in Beijing in protest.

  • Wine Wiz Gary Vaynerchuk Talks Vino Tuesday, 13 May 2008 | 7:57 PM ET

    Believe it or not, there are plenty of similarities between picking the right bottle and finding the right stocks.

  • Coke And Why It Chose Kobe Bryant For Endorsement Tuesday, 13 May 2008 | 9:21 AM ET

    After we reported that Kobe Bryant had signed with Vitaminwater, we wanted to hear from the folks at Coca-Cola's Glaceau division as to why they decided to go after Bryant. It was intriguing because Coca-Cola was one of the companies that let Bryant's deal expire following his sexual assault charge about five years ago.

  • Kobe's Marketing Mojo Returns Tuesday, 6 May 2008 | 4:06 PM ET
    Kobe Bryant

    When Kobe Bryant was accused of sexual assault almost five years ago, the pitchman in Bryant fell off the face of the earth. Coke, which was using him for Sprite, shelved his ads and replaced him with Lebron James when his contract expired. McDonald's didn't renew him, neither did Nutella and Spalding.

  • Buy American? Monday, 5 May 2008 | 6:21 PM ET

    Might American stocks go from laggards to leaders as the dollar mounts a comeback?

  • Berkshire's Buffett on Succession, Acquisitions Thursday, 1 May 2008 | 2:33 PM ET
    Warren Buffett

    Berkshire Hathaway, the insurance and investment company run by Warren Buffett, has been preparing succession plans for when the 77-year-old billionaire steps down.

  • Buffett Meeting to Draw Biggest Crowd Ever Thursday, 1 May 2008 | 2:09 PM ET
    Warren Buffett

    Warren Buffett will be the center of attention on Saturday at the annual Berkshire Hathaway shareholder meeting.

  • Warren Buffett at A Glance Thursday, 1 May 2008 | 2:07 PM ET
    Warren Buffett

    Warren Buffett will be the center of attention on Saturday at the annual shareholder meeting for Berkshire Hathaway, his roughly $200 billion holding company.

  • Buffett, Mars Near $22 Billion Deal for Wrigley Monday, 28 Apr 2008 | 4:58 AM ET

    Mars, the makers of M&M’s, was near a deal last night to acquire the Wm. Wrigley Jr. Company, the chewing gum concern, for more than $22 billion, people involved in the talks said.

  • Midday Stock Chatter: Brazil and Consumables Friday, 25 Apr 2008 | 1:52 PM ET

    Overseas opportunities and recession proof consumer stocks were big in the stock chatter on CNBC Friday.

  • Fast-Track Stocks In a Slowing Economy Friday, 25 Apr 2008 | 12:42 PM ET

    How does an investor get on the fast track in a slowing economy?  Eric Schoenstein of Jensen Investment Management has a couple of suggestions.

  • Real-Estate Exposure Slams Regional Bank Earnings Tuesday, 22 Apr 2008 | 1:12 PM ET

    Regional banks SunTrust Banks and Fifth Third Bancorp posted lower quarterly profits Tuesday as they set aside substantially more money to cover bad loans.

  • Mad Mail: Why Is Coke Going Down? Monday, 21 Apr 2008 | 6:53 PM ET

    Plus, how Cramer "blew it" on Google and revisiting the plagued XM/SIRI merger.