Computer printer maker Lexmark International said quarterly profit rose 7% but the results and its outlook missed Wall Street expectations, sending shares down more than 8%.
K-Swiss page90KSWSfalsetrue2pricetruefalsefalsefalse0QuotefalsetrueChartfalsetrueNewsfalsetrueProfilefalsetrueAdd to Watchlistfalsetruetruehttp://api-cdn.cnbc.com/api/chart/chart.aspGE4true3 shares took a dive on Thursday after the company said there would be a nice decline in domestic revenues and that it had made substantial investments in product development and marketing. One of those marketing costs is Anna Kournikova, their new spokesperson. I have to say, I saw Kournikova do what she did for products while she was playing. It was amazing. Take some tennis strings, slap her face on the packaging -- sales triple! I always got the impression she was one of the few athletes -- even though she never won a single WTA title -- that really did get a return on investment. But now? With her being off the court and Sharapova doing very well, I’m thinking K-Swiss investors would be more encouraged if K-Swiss spent its money finding the next great young tennis star in Russia than investing in a player that won’t ever play top competitive tennis again.
Eastman Kodak is introducing a line of desktop printers and low cost replacement inks on Tuesday, as the photography company takes on a market dominated by Hewlett-Packard.