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At Advertising Week in New York, I heard a consistent rumble about the upheaval on Madison Avenue. From Chief Marketing Officers for major brands, to ad buyers, to ad agency execs themselves, everyone seemed to agree that the Advertising Agency business is being turned upside down.
It's a big day for cable television — Martha Stewart, a queen of broadcast syndication, is moving to cable, kicking off a partnership with the Hallmark Channel. In a new five-year deal Stewart's signature show and other Martha Stewart Omnimedia programming will run on Hallmark Channel from 10 am to 6 pm. This speaks volumes about the business model for a brand like Stewart, and the changing television landscape.
The strategy at Martha Stewart was to "trade in 1200 mediocre environments for over 6000 of the best managed retailers in the country," such as Home Depot and Petsmart —"our products speak to that," Exec Chairman said.
What follows is a roundup of corporate earnings reports for Wednesday, July 28.
A key sign of relief for the struggling magazine industry: monthly ad sales for August magazines jumped 10 percent. Media Industry Newsletter just reported this jump in ad pages at monthly magazines — the first month of 10 percent year-over-year growth in nearly six years.
CEO Charles Koppelman explains how product licensing is driving growth for this company.
What follows is a roundup of corporate earnings reports for Wednesday, Feb. 17.
Stocks rose for second day Wednesday as a Deere earnings beat and a rebound in housing starts helped renew investor optimism about the recovery. Consumer stocks were among the best performers; energy, the weakest.
Stocks opened higher Wednesday after Deere blew past earnings expectations and a report showed a rebound in housing starts.
Cramer makes the call on viewers' favorite stocks.
What follows is a roundup of corporate earnings reports for Tuesday, Dec. 2.
Bernie Madoff in a prison brawl=AWESOME. With all these white-collar prison brawls, it makes you wonder: Who would win a match of Madoff vs. Allen Stanford? Madoff vs. Enron's Jeff Skilling? Welcome to the Prison Fantasy League. Click here to cast your vote for the winners of five white-collar prison smackdowns.
Microsoft, in its latest attempt at a campy viral marketing campaign, is trying to get everyday users to throw a "House Party" (think Tupperware party) to spread the word to their friends about the upcoming Windows 7. Yeah, never put the geeks in charge of the party.
Plus, get calls on smartphone plays, machinery stocks, retail and more.
The company recently showed its sweet tooth, but Cramer recommended a healthier diet.
An upbeat retail sales report for August may have buoyed up some hopes for renewed consumer spending, but those on the frontlines — consumer products and retail executives — interviewed by CNBC on Wednesday weren't quite as upbeat.
Charles Koppelman has made a big impact at the domestic diva’s company. Cramer invited him onto Mad Money to find out what we should expect next.
Stocks declined Wednesday as weak demand for today's Treasury auction and a sharp drop in oil prices dragged on the market. A disappointing durable-goods report didn't help either.
Stocks declined Wednesday after a report showed a much sharper drop in durable-goods orders than expected. Plus, a sharp selloff in China dragged on oil prices, which also weighed on the market.
Futures tumbled Wednesday after a report showed a much sharper drop in durable-goods orders than expected. Plus, a sharp selloff in China dragged on oil prices, which also weighed on the market.