According to Goldman Sachs strategists, the answer is fairly simple: Bet on companies that don't see so much turnover in their shares.
Shares of cruise company Carnival and airliner Copa Holdings were among the stocks boosted on normalized diplomatic Cuban relations.
The stock broke $1,000 for the first time in 1983, $10,000 in 1992 and $100,000 in 2006.
Some of the names on the move ahead of the open.
A quick market recap of what happened on Friday.
Oct 12-:* Deutsche Bank cuts Swedbank Nordea to hold from buy* Deutsche Bank raises DNB target price to 81 Nok from 77 Nok* Deutsche Bank raises SEB target price to Sek 51 from Sek 48. *Deutsche Bank raises Svenska Handelsbanken target price to Sek 205. Reuters Station users, click. 1580.
*Citigroup raises Danske Bank target price to Dkk 110 from Dkk. *Citigroup raises Nordea target price to 8 euros from 7.4 euros;. rating neutral* Citigroup cuts SEB to sell from neutral* Citigroup raises SHB target price to Sek 235 from Sek 225; rating neutral* Citigroup raises Swedbank target price to Sek 125 from Sek 117; rating neutral.
STOCKHOLM, Oct 10- Sweden is to delay new rules forcing banks to put aside more capital than other banks in Europe to protect themselves against risk to the middle of next year, Financial Markets Minister Peter Norman said on Wednesday.
STOCKHOLM, Oct 10- Sweden's Financial Markets Minister Peter Norman said on Wednesday that new, tougher capital requirements for banks were likely to be in place at the middle of next year and not January as previously targeted. "We are beginning internal legislative work at the Finance Ministry that I hope will come into force in the middle of 2013.".
STOCKHOLM, Oct 10- Sweden's financial watchdog said on Wednesday that banks should retain responsibility for setting Swedish interbank rates, the system for which is under review by the central bank in the wake of the rigging of its London equivalent.
President Obama's decision to ease US restrictions on Cuba sets a prospect for improving the 47-year-old US trade embargo on the island, potentially allowing American companies to gain access to a market that has been dominated by Europe and Canada.
News that Fidel Castro plans to step down as Cuba's head of state after nearly half a century in power raises more questions than it answers. While investors wait for answers, there are ways to play Cuba right now. No one knows better than Tom Herzfeld, a veteran investor in the region.
As Castro Announces his Retirement at 81, the stocks that could benefit.