Lego is determined to stay relevant to today’s tech-savvy children after its “fantastically successful” movie franchise, the CEO told CNBC.» Read More
Yahoo, is working with auction leader eBay and its PayPal payments unit to block fake e-mails to users purporting to be from eBay and PayPal, hoping to spur on an industry that has been slow to fight the scourge of so-called phishing attacks.
The Writers Guild of America is asking if its members to authorize a strike. Leaders of the powerful Hollywood guild asked its 13,000 members for strike authorization: saying that the movie studios and networks are basically giving them no choice, are refusing to engage in serious negotiations, and are rejecting all the proposals.
After first scoring a hit with Wall Street traders, then with financial advisers, fund companies that market exchange-traded funds are reaching out to an even wider audience: individual investors who trade for their own accounts.
Just when you thought that all the advertising space was occupied on the field, here comes the folks from EyeBlack.com. The company will sell millions of pairs of EyeBlack--yes, the stuff that's supposedly used to cut down on glare--with college and high school logos on it this year.
Free is the big trend these days when it comes to TV and newspaper content on the web. Television networks and newspapers are adopting free, ad-supported models online. They're ditching pay-per-episode and subscription services to go after a bigger audience and higher profits. The new approach? More, more targeted ads.
Time Warner, the world's largest media company, will "look hard" in the next 12 to 18 months at possibly selling off its AOL dial-up Internet access business after doing the same in Europe.
News Corp chief Rupert Murdoch on Tuesday sketched out early plans for Dow Jones, saying he leaned toward making the online Wall Street Journal free but had not yet made a decision.
Yahoo's take at Internet 2.0. Since Jerry Yang took the helm at Yahoo again, the Internet company's been trying to get back on track. And that means not just getting its ad strategy sorted out, but also starting to compete more with some of the more innovative Internet 2.0 companies, which of course means Facebook and social networking.
Stock picks in less than a minute. There goes swifty!Investing can be confusing. Luckily, Cramer has mapped out some road rules for all you Home Gamers trying to navigate the jungle that is Wall Street. Think of it as "Mad Money 101" –- some fundamental advice to keep in mind as you play the market. Whether you're a first time investor or a seasoned financier, it's always good to remember the basics.
Since when does scandal stop anyone in Hollywood? It's certainly not stopping HBO's former CEO Chris Albrecht, who was forced to resign from the top spot after he was arrested and charged with assaulting his girlfriend in a Las Vegas hotel parking lot.
The Emmys kicked off the awards season last night--worst dressed lists are already up and starlets have begun collecting the season's "gifting suite" loot. The Emmy 'prizes' were doled out to some of the usual suspects--"The Sopranos" team collecting the gold statuettes for 'top drama series', best writing and direction.
AOL, a unit of Time Warner, said Monday that it had expanded its deal with Hewlett-Packard Co beyond the United States and was realigning its advertising business.
Jodie Foster blew away the box office competition with her vigilante thriller "The Brave One," but the poorly reviewed film's performance paled against her recent efforts.
This is the first paragraph/short story.
Media companies have a pretty clear model--they create TV and movie content, and they try to monetize that content over a number of platforms, from video-on-demand, to most notably, the Internet. Now media companies are fostering creative divisions to create significant amounts of content designed entirely for distribution online.
With the superior fire power of Russell Crowe and Christian Bale, the Western "3:10 to Yuma" was the big shot at the weekend box office in North America, according to studio estimates issued Sunday.
Here's one of the safest bets you'll find this fall: one month into the new television season the media will be filled with stories about how poorly the networks are doing.
I'm here at the Toronto Film Festival, a key market for Hollywood studios to buy indie films to fill out their slates. Everyone's looking for the next 'Crash' or 'Thank you for Smoking', two low-budget, high-grossing films that both sold here in Toronto in previous years. It's these low budget acquisitions that can, if you're lucky, yield the highest margins for the media...
Yahoo has struck a deal to buy BlueLithium, the fifth-largest U.S. online ad network, for $300 million in cash, in the latest move to consolidate the fast-growing behavioral ad targeting market.
From Wall Street to Madison Avenue to Silicon Valley--the subprime credit crunch is taking its toll. Mortgage and lending companies are among the biggest online advertisers, so if they start cutting back on their ad spending, then it'll be noticed. Financial services comprised 16% of the total $17 billion in Internet ad spending in 2006, and that percentage was likely even larger this year.