Martin Sorrell, WPP CEO, discusses how Google, Buzzfeed and other companies are disrupting the advertising business.» Read More
There will be a "tussle" involving broadcasters, advertising agencies, and their clients over ad costs when the new television season begins, Sir Martin Sorrell told CNBC Tuesday.
Today Freston announced an investment in Vice, along with the news that he's coming on board and will act as an advisor on the company's growth, focusing on content and international expansion.
The UK government's plan to change its plans for taxes on overseas profit is the main reason advertising giant WPP is considering returning to the country, CEO Sir Martin Sorrell told CNBC Thursday.
By buying T-Mobile, AT&T is creating a new advertising giant, which will send ripples throughout the ad industry. Here's why and what to expect.
Talking jobs with the maestro, welcoming 'Melo to MSG and cheering the ad dollars. Here's some of what we’re watching—and that you should be watching as well.
After America’s comeback in advertising this year, it may experience a slowdown 2011, WPP Group CEO Sir Martin Sorrell told CNBC Friday.
The United States has exhibited emerging-market growth this year in advertising, Sir Martin Sorrell, CEO of WPP Group, the world’s largest advertising agency told CNBC Friday.
Goldman Sachs' Communacopia hosted some major media CEOs Wednesday afternoon: the mood was upbeat with advertising on the rebound. They also had plenty to say about the value of content — and protecting that content — in the new digital landscape.
Stocks fell for a fourth straight session Tuesday, ending at their lowest levels in seven weeks, after a dismal report on existing home sales stoked worries about the economic recovery. But several homebuilders finished higher amid some buzz that now might be a good time to get into the sector.
Stocks continued their selloff Tuesday after a dismal report on existing home sales renewed worries about the economic recovery. Homebuilders and oil drillers rose.
The business sentiment by 2011's end will be a mixed bag—combining the contraction of 2009 and the slight expansion of 2010—Sir Martin Sorrell, CEO of WPP Group, the world’s largest advertising agency told CNBC Tuesday.
Stocks pared their losses Tuesday as homebuilder, telecom and some consumer stocks recovered after a sharp drop triggered by a dismal report on home sales.
U.S. stock index futures pointed to a sharply lower open Tuesday, continuing a late-summer slump for the major indexes, as investors took no encouragement from a pickup in merger activity.
Existing home sales data is expected to be dreary but stocks may do little more than drift Tuesday.
When it comes to the advertising market, there's the good news, and then there's the bad news.
In their own 'Private Idaho', the media moguls gathered here in Sun Valley attending the Allen & Co conference are on their own discovery and having plenty to say about the economy and government regulation and what it all means for the future of their industry.
Advertising agency OgilgyOne is sponsoring a contest that will search for the “the world’s greatest salesperson.” And to make things more interesting, the product they must sell is as prosaic as they come: a common, everyday red brick.
The Super Bowl is now less than a month away, and it's not just football fans who are getting geared up. Advertisers and media giants are carefully watching this year's super bowl as a barometer of the health of the advertising economy.
On the heels of Yahoo!'s better than expected earnings after the bell Tuesday, the web giant will announce a partnership later today that represents a new focus on original content. I have the early scoop: Yahoo! is about to announce it's partnering with ad giant WPP's Group M Entertainment to together produce new branded webisodes, both companies bringing in advertisers, together developing concepts that will work for them.
The world's largest advertising and marketing company, WPP Group today reported a 47 percent drop in profits, but while the outlook is bleak, its digital business is still robust.