Topic: College Sports

The University of Missouri said it could earn as much as $12 million more per year from an new TV deal in the Southeastern Conference, compared to the deal it had in the Big 12.   Read More

From the outside, The Ainsworth will look like every other bar in New York City tonight. Some TVs will be showing Game 7 of the Rangers/Senators series, while others will be tuned into the NFL Draft. But patrons on the inside will be able to see that bar is taking it a step further.    Read More

With the last game of the regular season tonight, the NBA released its traditional jersey sales rankings on Thursday morning, based on sales at its online store and its temporary store in Manhattan.   Read More

In 2008, San Jose State defensive end Jarron Gilbert was leaping up the draft boards thanks in part to a video posted on YouTube that showed him jumping out of a pool. Gilbert, who has only played in four games to date, was selected in the third round of the 2009 draft by the Buffalo Bills. This year’s video that is making the rounds comes courtesy of Justin Bethel, a defensive back from Presbyterian.    Read More

In the days before the NFL Draft, top draftees typically sign one-off endorsement deals with companies like Subway and Sprint. It’s a quick deal that lasts for the draft period where brands get attention by latching themselves on to the hottest new names in professional football. But with each year, the effectiveness of these deals decline because it’s the same brands over and over again. Until now.    Read More

If my calculations are right, tonight's tip time puts halftime around 10:30pm ET, the end of the game at around 11:50 pm ET and the annual tradition of One Shining Moment at around 10 minutes past midnight.    Read More

In the days after life started unraveling for Tiger Woods, it was hard to ever see the light. Hard to believe that he didn't alienate the masses. Hard to believe that he'd ever be marketable again.   Read More

When the 13th seeded Ohio Bobcats take on North Carolina tonight in the NCAA Tournament, the team is also playing the underdog role for its apparel sponsor, Russell Athletic.    Read More

Out of the 16 teams left in the men's NCAA basketball tournament, four come from the Big Ten (Indiana, Wisconsin, Michigan State and Ohio State).    Read More

There are some nice bonuses for coaches whose teams make the NCAA Tournament. Many of them make a standard $25,000 to $30,000 for reaching the Big Dance. But NC State’s Mark Gottfried has a bonus for making the tournament that rivals a championship bonus.    Read More