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Topic: Advertising
 | Source: CNBC.com
Up to 60 percent of Europeans may bank online by 2020, a level already reached by Sweden and Denmark today, Deutsche Bank said in a report on Tuesday.
Monday, 12 May 2008 | Source: CNBC staff and wire reports
Shares of Clear Channel Communications surged on media reports that a revised deal has been reached to finance the radio and media company's buyout by Thomas H. Lee Partners and Bain Capital.
Monday, 12 May 2008 | Source: The New York Times
TV advertisers are preparing for the 52 week season.
Friday, 9 May 2008 | Source: The Associated Press
Google's top executives expressed hope that the Internet search leader will be able to form a potentially lucrative advertising partnership with Yahoo -- a deal that would lower the odds of Microsoft renewing its attempts to buy Yahoo.
Wednesday, 7 May 2008 | Source: CNBC.com
Rupert Murdoch's News Corp. said its quarterly net profit rose on higher advertising sales at the Fox TV network and Fox News Channel, as well as a one-time gain from its stock swap with Liberty Media.
Wednesday, 7 May 2008 | Source: Reuters
Microsoft is gauging Facebook's interest in a possible acquisition after the software giant's failed takeover attempt of Yahoo, the Wall Street Journal reported Wednesday.
Wednesday, 7 May 2008 | Source: Reuters
Shares in China's top e-commerce firm, Alibaba.com, erased early gains to fall 2 percent on Wednesday as concern over its premium customer growth and the impact of a slowing global
economy offset enthusiasm over its forecast-beating quarterly results.
Tuesday, 6 May 2008 | Source: Reuters
Top Chinese e-commerce firm Alibaba.com more than doubled its first-quarter earnings, beating forecasts, on strong demand for online trade and improved profit margins due to successful cost management.
Tuesday, 6 May 2008 | Source: Reuters
NBC Universal, a unit of General Electric, plans to say next week that the entry price for a 2009 Super Bowl 30-second ad will be $3 million, the Wall Street Journal said on Tuesday.
Monday, 5 May 2008 | Source: CNBC staff and wire reports
Activist investors have been considering whether to mount a proxy fight to oust the Yahoo board because of frustration over the collapsed Microsoft deal, say people familiar with the situation.
Monday, 5 May 2008 | Source: CNBC staff and wire reports
Yahoo's shares tumbled after Microsoft withdrew its $47.5 billion takeover offer, wiping out about $7.6 billion in market value and piling pressure on its leadership, especially CEO Jerry Wang.
Monday, 5 May 2008 | Source: The Associated Press
Shares of Yahoo fell 22 percent in premarket trading as hopes for the once dominant search engine dimmed on the withdrawal of a $43.7 billion bid from Microsoft over the weekend.
Sunday, 4 May 2008 | Source: The Associated Press
For now, it seems Microsoft CEO Steve Ballmer has kept his passionate side in check in choosing to walk away from ahostile Yahoo offer.
Sunday, 4 May 2008 | Source: Reuters
Now that Microsoft has withdrawn it's bid, the pressure is on Yahoo to prove it can revive its languishing stock price.
Sunday, 4 May 2008 | Source: Reuters
A flurry of last-minute talks between the heads of the  companies preceded Microsoft's decision  to end its bid for Yahoo.
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Posts |  TOPIC : Advertising
Some of you write in complaining about various ads from time to time, be they on the Web or on TV.... Read More
As I’ve said before, I think the “There Can Only Be One” NBA playoffs spots are ingenious I mean how many ad campaigns were copied for the cover of Time Magazine? And like good spots, there’s now a wave of imitators and spoofs... Read More
NBC kicked off the upfront ad presentations this week, but the network did it differently... Read More
After we reported that Kobe Bryant had signed with Vitaminwater, we wanted to hear from the folks at Coca-Cola's Glaceau division as to why they decided to go after Bryant... Read More
Today kicks off the upfront ad sales period--the week in which the broadcast networks traditionally aim to sell the majority of their primetime ad inventory... Read More
VIDEO | TOPIC : Advertising
"The online advertising market is a very strong one at the moment and very big companies like Google and Microsoft have ...
Insight on advertising, the global business environment and much more, with Sir Martin Sorrell, WPP CEO and CNBC's Becky...
A survey from management consultants Accenture revealed that 56% of UK-based men prefer shopping online to going out on ...
Acquisitions and new clients helped to boost first-quarter sales at French advertising group Publicis Tuesday. CEO Mauri...
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