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Topic: Marketing
Nov.20
4:23 PM ET
If you want a good look at the future of sports journalism, take less than four minutes and watch this incredible World Series time lapse through the lenses of 26-year-old photographer Robert Caplin.   Read More
Nov.20
12:32 PM ET
Last week, we applauded Boise State’s idea of selling stock to its fans. Like the Packers have done, the shares have no value, but the certificate makes a nice collectors item. We loved this because it’s a great way of raising money without having to give up anything. Yesterday, I checked in on how sales were after a week.    Read More
Nov.20
10:42 AM ET
Brandon Jennings got too good too fast. The Milwaukee Bucks rookie guard, who avoided college by playing a year in Italy to satisfy the NBA age requirement, is all-of-a-sudden the talk of the league. Through nine games, the overall 10th pick in this year's draft is averaging 24.8 points a game, thanks in part to scoring 55 against the Golden State Warriors last Saturday.   Read More
Nov.20
10:31 AM ET
We're now roughly a year away from the much hyped, much anticipated Chevy Volt going on sale and GM is starting to take the wraps off its extended range electric car. This week I was the first journalist to get an exclusive test drive of a Volt model similar to what we'll see in showrooms next year.    Read More
Nov.20
9:58 AM ET
Vampires are the new black. They're cool, mysterious, appealing to all ages, and they (figuratively speaking) turn everything they touch into solid gold. Vampire-chic hit the mainstream when "Twilight" came out last year.    Read More
Nov.20
1:23 AM ET
As predicted earlier this month, Oprah Winfrey will not renew her deal with CBS Syndication (CBS) when it expires in 2011. Instead she'll focus entirely on her new cable channel, called "OWN: Oprah Winfrey Network."    Read More
Nov.19
2:06 PM ET
Thursday, 19 Nov 2009
Allen Iverson, the man nicknamed "The Answer," has always had one of the league’s most popular jerseys, but a late signing and a smaller market might have saved retailers and jersey maker Adidas from having to deal with a huge jersey glut.   Read More
Nov.19
12:33 PM ET
Thursday, 19 Nov 2009
It can be argued that no team has had it harder than the New Jersey Nets. They haven’t won a game in 12 tries this year. They don’t have many marketable players. There’s a lack of public transportation to their arena. They’ve fully committed to leaving the market for Brooklyn and they are waiting for a new owner to take power.   Read More
Nov.19
10:50 AM ET
Thursday, 19 Nov 2009
No one reads newspapers anymore, everyone speeds through commercials on their DVRs, and people generally have the attention span of a gnat. What's an advertiser to do to get your attention? Where can marketers hold you captive?    Read More
Nov.18
4:25 PM ET
Wednesday, 18 Nov 2009
Huge demand is every consumer products-maker's fantasy; the nightmare is when shortages from high demand results in shortages that drive consumers to your rivals.    Read More
Next
VIDEO | TOPIC : Marketing
Boeing's Dreamliner will make its maiden flight before the end of the year, reveals Randy Tinseth, VP of marketing for B...
Selling to a captive audience, with Laura Ries, Ries & Ries.
Eric Best, CEO of Mercent, a company that provides online channel marketing technologies for retailers, shares his outlo...
The Ashes may return to free-to-air TV as the UK government recommends putting the cricket tournament back on its list o...
Popular endorsements from celebrities have helped make the green campaign gain popular appeal, but can being green help ...
News |  TOPIC : Marketing
Thursday, 5 Nov 2009
Source: The New York Times
Tuesday, 13 Oct 2009
Source: The New York Times
Monday, 12 Oct 2009
Source: The New York Times
Tuesday, 6 Oct 2009
Source: The New York Times
Thursday, 17 Sep 2009
Source: The New York Times
Thursday, 17 Sep 2009
Posted By: David Pogue | Source: The New York Times
Tuesday, 15 Sep 2009
Source: The New York Times
Monday, 14 Sep 2009
Source: The New York Times
Thursday, 30 Jul 2009
Posted By: Alexandra Klein | Source: CNBC.com


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