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Topic: Marketing
Jul.24
10:06 AM ET
According to a survey cited by Forbes, 60 percent of restaurants fail in three years. I have a feeling restaurants using an athlete's name fail even more than that. The bottom line, like anything, is that the name alone won't make a restaurant's success.   Read More
Jul.23
1:46 PM ET
Wednesday, 23 Jul 2008
With the advertising industry feeling the crunch of the economic downturn and with more demands for accountability, there's no question that digital advertising is where money is going.   Read More
Jul.23
11:50 AM ET
Wednesday, 23 Jul 2008
If Favre is traded to the Carolina Panthers, there could be some money involved with getting the No. 4. That’s because the man who wears No. 4 is their kicker John Kasay, who was drafted in the same draft as Favre (1991) and is the last standing original Panther.    Read More
Jul.23
9:00 AM ET
Wednesday, 23 Jul 2008
The nation's power grid is sorely in need of being updated. In many areas it's pushed to the limit, especially during high use times like the summer months. Remember a few years ago when there were rolling brownouts in California?   Read More
Jul.22
2:38 PM ET
Tuesday, 22 Jul 2008
Recently I blogged about Merck advertising its cervical cancer vaccine Gardasil to a captive audience during trailers for the "Sex and the City" movie.    Read More
Jul.22
11:49 AM ET
Tuesday, 22 Jul 2008
While the executives at this conference evaluate how to use technology to stay innovative an unavoidable trend is arising in a range of the conversations here. Technology is getting customers involved in the conversation about how companies are run and what they do, and increasingly employees are participating in the process.   Read More
Jul.21
10:28 PM ET
Monday, 21 Jul 2008
When Wall Street Journal reporter Matt Futterman wrote tonight that the William Morris Company will now be representing Alex Rodriguez, my reaction was one of disinterest.    Read More
Sectors:Media
Companies:Nike Inc
Jul.21
2:21 PM ET
Monday, 21 Jul 2008
This is all great news for Warner Bros. and its parent company Time Warner. The studio faltered with high-budget "Speed Racer," which bombed at the box office. It bounced back with megahit "Sex and the City", which exceeded all expectations.   Read More
Jul.21
10:11 AM ET
Monday, 21 Jul 2008
The GreenJackets will make fun of the retired, maybe now un-retired, quarterback legend, by giving away flip flops in honor of the flip flopper. The first 100 fans through the gates for the team's August 4th game against the Savannah Sand Gnats will receive a pair of flip flops.    Read More
Jul.21
9:30 AM ET
Monday, 21 Jul 2008
In recent days, three new commercials have come out. Nike's commercial is more of a passion play than a product play. The other two, Reebok and Under Armour are all about pushing product. Watch all three of the commercials and then vote on the bottom which one you like best.    Read More
Next
VIDEO | TOPIC : Marketing
PC giant Lenovo is banking on the Olympics to propel it from a household name in China, to the forefront of the global s...
Wachovia Bank is under investigation by regulators from 10 states who demand documents on sales & marketing practices, r...
News |  TOPIC : Marketing
Thursday, 10 Jul 2008
Source: The Associated Press
Wednesday, 9 Jul 2008
Source: Reuters
Thursday, 3 Jul 2008
Source: Reuters
Monday, 30 Jun 2008
Source: The Associated Press
Monday, 12 May 2008
Source: The New York Times
Wednesday, 30 Apr 2008
Source: The Associated Press
Tuesday, 8 Apr 2008
Source: CNBC.com
Friday, 29 Feb 2008
Source: Reuters
Sunday, 27 Jan 2008
Source: The Associated Press


Current DateTime: 11:49:01 24 Jul 2008
LinksList Documentid: 23188555



Current DateTime: 11:49:01 24 Jul 2008
LinksList Documentid: 23188557
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