Topic: Sports

Super Bowl ads may be entertaining—but do they work?   Read More

While the Patriots and the Giants battle it out, the two screens that battle for consumers attention—your smartphone and TV—are teaming up.    Read More

On and off the field, New England Patriots quarterback Tom Brady has all the markings of a perfect endorser. He's a winner, he's got the crossover good looks and plenty of confidence. Eli Manning? Winner, sure. But beyond that the younger Manning doesn't exactly compete with Brady for national attention in the advertising world.    Read More

I decided to seek out some excellent growth candidates by taking a look at small-cap stocks with market capitalization below $1 billion that were members of the Russell 3000 Index. I screened out stocks with price-earnings-to-growth, or PEG, ratios that were less than 1. In other words, these stocks are selling at a discount to their earnings growth and they carry zero debt.   Read More

The Patriots and Giants don't face off for another few days, but the Super Bowl already has some big winners — advertisers.    Read More

Regardless of which team you're rooting for, TheStreet.com details five Super Bowl stocks that could see revenues climb thanks to Sunday's game.    Read More

In their “Freakonomics for sports” book, "Scorecasting: The Hidden Influences Behind How Sports Are Played and Games Are Won," the authors challenge conventional wisdom including the long-held belief that defense truly wins championships.   Read More

John Netto is putting his own wager on the Big Game, and taking wagers too through his sports-odds making company called Quantitative Sports Strategies run out of Las Vegas, Nevada.    Read More

Over the past couple of years, Super Bowl advertisers have started to play with the idea of releasing their ads ahead of the game. Others have issued teasers, so as to hint what their plan is but not give away the surprise.    Read More

This being an election year, the American Restaurant Association has determined the average Super Bowl party is NOT better off now than it was four years ago.    Read More