I'm at the World Series of Poker today in Las Vegas, as the final table of nine players will resume on Saturday, with a champion to be crowned some time on Tuesday morning.    Read More

You'll hear a lot of pundits talk about the endorsement opportunities of the New York Yankees today, thanks to coming off winning their 27th championship last night. But the most intriguing money story is now, without a doubt, Hideki Matsui.    Read More

It might be the most expensive pairs of Air Jordans ever worn. When Marcus Jordan took the floor tonight for the University of Central Florida's basketball team wearing Air Jordans, school sponsor adidas made it clear to the university that its deal with the school -- a five-year contract set to expire next June -- is now done.   Read More

"We have all these charts and templates on how much we have to order at each stage if the Yankees win," said Modell, the CEO of Modell's, the Yankees official sporting goods retailer. "My eyes have crossed looking at all these numbers."    Read More

The New York Yankees didn't want to have to go back to New York for a Game 6, but by virtue of them losing to the Phillies last night, they'll be guaranteed about $1.8 million.    Read More

Yesterday, I wrote an article about New York City Marathon men's winner Meb Keflezighi. And it had a shortcoming. It simply didn't account for the fact that virtually all of Keflezighi's running experience came as a US citizen.    Read More

It's a stunning headline: American Wins Men's NYC Marathon For First Time Since '82. Unfortunately, it's not as good as it sounds.    Read More

This afternoon, Tom Ricketts was formally announced as the new owner of the Chicago Cubs, 942 days after Sam Zell said he would be selling the club. We sat down with Ricketts and talked to him about the future of owning the Cubs.   Read More

When you think of blue chip brands, chocolate companies aren't the first thing that come to mind. But it always seemed like a natural for Roger Federer, the world's best men's tennis player, to sign a deal with Lindt, the top chocolate brand based in his native Switzerland that has been trying to expand its popularity outside its European stronghold.    Read More

Many people who got into the baseball card and memorabilia business in 1989, like Marshall Fogel did, have come to regret it today.    Read More