Author: Christina Cheddar Berk

Apple and Sam’s Club, Wal-Mart Stores’ warehouse clubstore, are reported to be in talks to put Apple stores within 47 of Sam’s U.S. locations, according to a report in 9to5Mac, a website for Apple enthusiasts.   Read More

If you are one of those people who dismiss all the hype around Super Bowl advertising, I have one word for you: “Whassup?” Super Bowl ads aren't just noise between the action in the game, they are an important part of American culture, and Wordnik.com's Erin McKean has proof.    Read More

Consumers are showing an increasing preference for store brands over brand names, and it’s not all about the price.   Read More

ConvergExMarket Group’s Nicholas Colas takes an annual look at “Super Bowl economics” to get a peek into the mind of the luxury consumer and this year there is very little inflation in ticket prices. What gives?    Read More

The recession put spirits businesses on guard. But the industry’s trade group says sales are growing, and it might be time to crank up the innovation machine and take a few more chances.    Read More

Pollsters are estimating a record number of people, perhaps as many 173 million, will be watching as the New York Giants take on the New England Patriots in Super Bowl XLVI on Feb. 5.    Read More

Give a consumer a microphone, and they'll have something to say, however, it might not be what you want to hear. That's a lesson McDonald's learned once again, the hard way.    Read More

Procter & Gamble shares are trading lower Monday after Stifel Nicolaus analyst Mark Astrachan downgraded the stock, citing valuation and concern about the company's forecast for the second half of fiscal 2012.    Read More

Penny-pinching isn't just for the poor. The wealthy are just as interested in clipping coupons, hunting down deals, and keeping spending in check with shopping lists as less affluent consumers, according to a recent survey. That doesn't mean there aren't opportunties to make money.   Read More

The word "multichannel" is tied to a concept of retailers operating in multiple channels. But one message ran loud and clear at the National Retail Federation Conference in New York this week — that's not enough.    Read More