Michael Maslansky of Luntz, Maslansky Strategic Research just went on the air with me. His company polled 1,000 people online and asked them various questions about the Olympics. Here is the most important question. How much more or less likely are you to buy a product...    Read More

I’m a big fan of Upper Deck. Have been since the very first set in 1989. Still love to open packs and their cards are the best in the business. But once a year, I find something that completely confuses me. I just pulled this Joakim Noah card from Upper Deck’s “Rookie Threads” box. Take a look at it and tell me if you notice anything wrong.    Read More

Readers of this blog know that when there’s a good promotion, I’m going to talk about it. This one involves the Major League Baseball All-Star Game Home Run Derby. In the past, when this was sponsored by Century 21, the company gave the fan whose player won the derby $250,000 towards the purchase of a home.   Read More

NFL running back LaDainian Tomlinson used to endorse Coke's Vitaminwater, but as of today, he endorses Pepsi's Gatorade. Which one does he really drink? You now might know thanks to a site called Coolspotters.com which could turn the sports endorsement model on its head. The site is basically a brand wikipedia.    Read More

Everyone has been focused on the Olympic sponsors and whether any one of them that ponied up tens of millions of dollars would dare pull out as a sponsor to the Olympics in Beijing in protest.    Read More

Scott Wapner and the folks at CNBC’s “Squawk Box” interviewed New England Patriots owner Bob Kraft about the “Spygate” scandal. Despite the fact that former Patriots employee Matt Walsh told NFL commissioner Roger Goodell that Belichick made it very clear that these tapes were to be concealed...   Read More

Fresh off his donation to Syracuse University, his alma mater, and the sports management school there, super agent David Falk criticized the sports agent industry in which he still works in for an interview with me ten days ago.   Read More

As I’ve said before, I think the “There Can Only Be One” NBA playoffs spots are ingenious I mean how many ad campaigns were copied for the cover of Time Magazine? And like good spots, there’s now a wave of imitators and spoofs.    Read More

After we reported that Kobe Bryant had signed with Vitaminwater, we wanted to hear from the folks at Coca-Cola's Glaceau division as to why they decided to go after Bryant. It was intriguing because Coca-Cola was one of the companies that let Bryant's deal expire following his sexual assault charge about five years ago.   Read More

The Social Security Administration released its top baby names and there are some telling signs coming from the sports world. Not surprisingly, Kobe seems to be back. In 2003, the name Kobe was the 265th most popular male name in the United States.    Read More