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Julia Boorstin

CNBC Media and Entertainment Reporter

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. In December 2006, Boorstin became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, Boorstin reported a documentary on the future of television for the network entitled, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organization for Economic Cooperation and Development (O.E.C.D.) and for Vice President Gore's Domestic Policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

More

  • Cablevision Deal Rejection: Investors In Control Thursday, 25 Oct 2007 | 8:59 AM ET

    It looks the takeover trend is winding down somewhat--at least as far as the Dolan family is concerned. Their $10.6 billion bid to take Cablevision private has been rejected by shareholders.

  • After much negotiation, and a tussle with Google, Microsoft snagged a new deal with Facebook. MSFT already handles Facebook's ad sales in the U.S., for the next few years at least. This extends the contract to Facebook's international business--already over half its ad business is overseas, and this is the area that has the biggest growth potential.

  • MySpace To Facebook: "Game On" With Oberon Deal Wednesday, 24 Oct 2007 | 8:47 AM ET

    News Corp's MySpace is trying to retain a hold on its users who may be tempted by newer, hipper Facebook. So, MySpace is staking a claim in online gaming, partnering with Oberon Media, a company that creates and distributes online games. MySpace's games section will launch in January with hundreds of free "casual" games.

Featured

  • Working from Los Angeles, Boorstin is CNBC's media and entertainment reporter and author of CNBC.com's "Media Money" blog.