Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
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Time Warner Cable is kicking off a new chapter as a fully independent company at this year's National Cable Show; the company completed its spin-off from Time Warner just last week. CEO Glenn Britt spoke exclusively with Media Money about the economy and the future of the cable industry.
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News Corp's MySpace and IAC/InterActive Corp's Citysearch are partnering to launch MySpace Local. The service will bring all the information about CitySearch's 75,000 small businesses into the MySpace platform. It's designed tap into local communities, allowing MySpace's users to connect into their neighborhood "hub."
ShoWest is abuzz about Imax now that the company's big format theaters broke records this past weekend with the debut of DreamWorks Animation's "Monsters vs. Aliens." The movie was Imax's biggest 3-D debut ever, generating $5.2 million in revenue from just 143 screens.
The Mouse House is bringing its short form content to the most popular video site on the web: YouTube. Disney/ABC Television Group and ESPN reached an agreement to release short-form content on Google's YouTube. Together they're launching ad-supported channels for ESPN, which will launch mid-April and for ABC, ABC Family, and ABC News, which will launch in early May.
Being an independent studio rather than part of a media conglomerate, isn't helping Lionsgate avoid pink slips. The movie studio announced Friday that it's cutting 45 jobs.
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