Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
When I read the New York Times article late Sunday night about Disney star Miley Cyrus revealing Annie Lebowitz photos, I thought uh oh, and immediately went to the Vanity Fair website to click through the 18-photo spread and read the article.
Starbucks CEO Howard Schultz is trying to get Starbucks focused on coffee--which means the entertainment business it's been building up over the past four years is now due to be pared down. Late Wednesday Starbucks unveiled weaker-than-expected estimates for its fiscal second quarter and year -- sending Starbucks shares down a whopping ten percent Thursday.
Tribeca Film Festival in Lower Manhattan kicked off Wednesday night with the premiere of Universal Pictures "Baby Mama," staring Saturday Night Live comediennes Tina Fey and Amy Poehler. This year the movie studios have 62 comedies scheduled for wide release, up from 52 wide-release comedies last year. The economy may be suffering, but Hollywood is bullish on comedies...
The seventh annual Tribeca Film Festival kicked off Wednesday morning, with a big press conference at which New York Governor David Patterson announced that he signed a bill increasing New York State tax credits for TV and movie production from 10 to 30 percent.
Today the New York Times Company held its annual shareholder meeting. With shareholders concerned about the company's earnings miss, company chairman Arthur Sulzberger Jr. tried to convince shareholders that the company is becoming as sleek and modern as the wood, steel, glass and tangerine-colored walls they'd passed through to hear his remarks...
Ever since media mogul Sumner Redstone split Viacom and CBS into two separate companies (he's chairman of both), they've become increasingly competitive. And just this Sunday, Viacom's Paramount Pictures studio said it's no longer going to distribute movies to CBS' Showtime.
NBC Universal Digital Studio relaunched on Thursday and now it's focusing on branded made-for-the-web content. It already has projects and sponsors in the works. The digital studio is teaming up with a division of ad giant Omnicom, OMG Digital, to create episodic content around certain products for distribution online.
The New York Times Company posted a $335,000 loss for the first quarter--a dramatic drop from the $23 million profit the company earned in the year-ago-quarter and missing Wall Street estimates.
Video game maker Take Two Interactive has been fighting off a $2 billion dollar acquisition bid by rival video game publisher Electronic Arts and pushing back talks until the latest in its blockbuster Grand Theft Auto franchise came out on April 29th.
It seems like everything looks better with a 3rd dimension so why not watch TV in 3D if you can? Well, you'll be able to soon. The NAB conference hall was abuzz about 3-D: the new 3-D cameras from Sony called the F23 and F35 (names that sound like fighter planes).
The service has become a major force in holiday retail, helping consumers find products and stores market to the right consumers.
The new "tailored audiences" tool is designed to dramatically improve advertisers' return on investment.
The second film in the popular franchise is well on its way to grossing as much as $170 million.
He made a name for himself predicting elections, now Silver's been busy readying his blog for its next incarnation.