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Julia Boorstin

CNBC Media and Entertainment Reporter

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

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  • Mamma Mia! A Hit Before It Even Opens Friday, 18 Jul 2008 | 2:05 PM ET

    Right now there are nine stage productions all around the world. Add the fact that Abba songs are insanely catchy, and that gives you a significant fan base and tons of free advertising for the Universal Pictures Musical.

  • TiVo Puts YouTube On Your Tube Friday, 18 Jul 2008 | 9:24 AM ET

    Sixty eight million unique users watched YouTube videos in May, streaming 3.8 billion videos. TiVo's hoping this will be a key factor differentiating their service from all the other DVR services cable companies and the like now offer.

  • This weekend the Warner Bros. flick will be in over 4,300 screens in North America, a record. There's no question "The Dark Knight will be huge." Reviews have been rave, and I can attest, it lives up to the hype. And sad as it is to say it, the untimely death of Heath Ledger, who plays the Joker brilliantly, has only generated more intrigue around the film.

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