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Julia Boorstin

CNBC Media and Entertainment Reporter

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. In December 2006, Boorstin became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, Boorstin reported a documentary on the future of television for the network entitled, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organization for Economic Cooperation and Development (O.E.C.D.) and for Vice President Gore's Domestic Policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

More

  • Wallstreet

    A new musical, called "The Street" about Wall Street is having a sneak peak next week in lower Manhattan and opening in the Midtown International Theater festival. The press materials say "stock shorts, long odds, undercover moles and a misanthropic metrosexual all collide." Wall Street worked as subject matter for the movie "Wall Street" as well as some other fantastic street-themed films including "Boiler Room" and "American Psycho" (well, that's the worst part of that culture).

  • Social Broadcasting: New Talk Show Format? Friday, 20 Jul 2007 | 10:15 AM ET
    Now Live Beta

    Social networking isn't enough. Now there's a new online technology called "social broadcasting". A company called Now Live (nowlive.com) allows you to host an Internet based interactive talk show. Using a regular phone line--Google Talk, or Skype--you can broadcast (or simulcast) a talk show or conversation over the Internet--depending on who's doing the talking. And, all the other Now Live users you invite in can share pictures and video as well. I suppose it's like a super high-end version of video conferencing.

  • Sumner Redstone

    Sumner Redstone thinks he'll live forever. Last fall on CNBC's "Conversations with Michael Eisner" when Eisner asked what his succession plan was, he said he'd live forever. If Thursday's news is any indication he was serious! It's been widely reported--first in Fortune and then also immediately in The Wall Street Journal, that Sumner and Shari Redstone had a huge falling out and that Shari would be stepping down from Viacom's board--presumably trading her stake in Viacom and CBS for full ownership of National Amusements, the theater chain which she currently runs and also has a stake in.

Featured

  • Working from Los Angeles, Boorstin is CNBC's media and entertainment reporter and author of CNBC.com's "Media Money" blog.