Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Cost cutting and strong brands helped Disney moderate the effects of the downturn and beat analyst expectations. The weak ad market and slower consumer spending on everything from theme park extras to DVDs took their toll.
Disney reports its fiscal third quarter earnings after the bell today, and the economy downturn is likely to be felt across all its divisions. The weak ad markets will surely take their toll on ABC and the ad-supported cable networks, even ESPN.
It's been a year in the making, and now finally Yahoo and Microsoft are teaming up to take on Google's dominance in search. Alone neither Yahoo nor Microsoft had a chance against Google, but the tech and web giants 10 year search ad deal gives them a real opportunity to compete.
Time Warner is moving towards a new streamlined, content-focused model, and though it's suffering from the ad downturn, that core content business is thriving.
While Technology is the topic of the Fortune Brainstorm TECH conference in Pasadena, Ca, where I'm reporting from today, media companies are front and center here.
The booming box office is deceiving — movie studios are topping the $1 billion mark earlier this year than in years past and movies like Harry Potter continue to break opening-weekend records. But behind all those upbeat numbers, the industry is struggling.
AEG Live is looking to recoup the $30 million-plus it spent producing Michael Jackson's unrealized concert tour, and now it's selling off the rights to the rehearsal footage. Sources tell me that Sony Pictures Entertainment has bid $50 million to acquire the distribution rights.
CNBC takes an inside look at the new office Facebook needed after the company topped the 10,000 employee mark.
Charter is in talks with Time Warner Cable about a bid that is likely to be well above the $170 per share, the Wall Street Journal reported.
Playboy on Thursday launched its completely safe-for-work mobile app Playboy NOW, part of a strategy to make more mainstream content.
Digital media ad spending has been on the rise despite a rather flat ad market in the U.S.
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