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Julia Boorstin

CNBC Media and Entertainment Reporter

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

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    On Wednesday the National Hockey League Playoffs start, just as the league launches a new online digital network. The new seven-channel digital network on its web site makes it easy to flip channels (just like on TV) to navigate an unprecedented amount of hockey-related content.

  • With the music industry in an upheaval, Live Nation--the world's largest concert promoter--is revamping its business and taking on the music establishment at the same time. How? Live Nation is expected this week to close its biggest deal yet: a reported $150 million package for Jay-Z that includes his recordings, tours for the next decade, and financing for his own...

  • NBC's New TV Strategy: Prime Time, All The Time Wednesday, 2 Apr 2008 | 12:47 PM ET
    NBC

    In a departure from decades-old network TV standards, NBC is unveiling its first-ever 52-week program schedule. Calling this afternoon's presentation an "Infront" presentation, it leads up to the network "Upfront" presentations in May, when the TV networks traditionally present their fall schedule.

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