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Julia Boorstin

CNBC Media and Entertainment Reporter

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

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  • The music industry is in a bit of trouble as CD sales continue to decline and digital album and track revenues haven't compensate for the drop. Total music sales--including phsical discs and digital download--was down 15 percent from 2006 to 2007.

  • Montgomery Tech Conference Sparks Media M&A Wednesday, 12 Mar 2008 | 3:49 PM ET

    The Montgomery Tech conference is underway in Santa Monica, Calif. This is where the big media, tech, and telecom giants come to check out the 160 independent firms presenting their businesses. Cisco, Microsoft, IBM, Google, Disney, News Corp. -- 100 "buyers" in total are here checking out the start-ups and weighing investment possibilities.

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