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Julia Boorstin

CNBC Media and Entertainment Reporter

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

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  • Writers Guild of America

    The Writers Guild contract expired at midnight--though there's no strike just yet, it is NOT looking good. The rhetoric last night was so angry and stubborn on both sides, I'm predicting a strike by mid-week next week. The WGA says the producers association "refused to continue to bargain until we agree that the hated DVD formula be extended to Internet downloads." HATED? Ouch.

  • WGA Strike: Breaking Down The Revenue Issues Monday, 5 Nov 2007 | 2:24 PM ET
    DVD's for sale

    The writers strike all comes down to money, but how much is really at stake? Right now the writers get 4 cents for every DVD sold and they want to increase that to 8 cents. The 4 cents formula is old, based on VHS, which used to be very expensive to produce. So back in the mid 80s the writers and producers agreed to give writers 1.5% of 20% of DVD revenues (assuming production costs were about 80%).

  • Writers Guild Plot Line: A Very Long Strike? Monday, 5 Nov 2007 | 2:24 PM ET
    Writers Guild of America

    I'm in front of the Writers Guild headquarters in Los Angeles and right now the leadership of the guild is meeting to ratify to decision to strike and to plan the details of exactly when writers should walk of the job. At the Writers Guild meeting at the LA Convention Center last night, 3,000 writers rallied to push a strike forward and it became clear that this WGA leadership means business.

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